[itvt] is pleased to present video of the TVOT NYC 2016 session, " The Rise of Branded Content and Influencer Marketing ." The session was described in the show brochure as follows: "It's no secret that branded content and influencer marketing are playing an increasingly important role in...
[itvt] is pleased to present video of the TVOT NYC 2016 keynote fireside, "How NBCUniversal Is Embracing the New Media Landscape." The session was described in the show bro
- TVOT SF 2017 Will Feature Incredible Networking/Business-Development Opportunities for Attendees, Innovative and Effective Branding Options for Sponsors and Exhibitors, Close to 200 World-Class Speakers and Panelists, Hands-On Workshops and Master Classes, the Presentation of the 14th Annual Awards for Leadership in Interactive and Multiplatform Television, and Much, Much More
- The Show Will Return to its Spectacular New Home: The Golden Gate Club in San Francisco's Presidio National Park, Overlooking the Golden Gate Bridge, Alcatraz Island and the San Francisco Bay
- Tickets on Sale Now: Special Early-Bird and Group Rates Available
InteractiveTV Today [itvt] is pleased to announce that the 11th Annual TV of Tomorrow Show (TVOT) will take place June 28th-29th (Wednesday-Thursday) at The Golden Gate Club in San Francisco's famous Presidio National Park--a truly stunning location overlooking the Golden Gate Bridge, Alcatraz Island and the San Francisco Bay.
While just 15 minutes from downtown San Francisco, the show's location allows us to offer attendees a uniquely beautiful and memorable indoor-outdoor environment which facilitates social interaction and community-building, and which also complements TVOT's signature focus on networking and business development with a plethora of recreational opportunities.
Once again, we will be offering sponsors and exhibitors a range of exciting options, including innovative and effective ways to drive awareness of their brand, and the ability to reserve private demo/meeting/hospitality rooms.
As previous attendees can attest (see testimonials below), TVOT consistently attracts a veritable "who's who" of the interactive/advanced-TV, pay-TV, OTT-TV, advertising, broadcasting/programming, data/measurement, consumer-electronics and live-streaming/social-video industries. The show--which is carefully designed to encourage networking and deal-making--has been widely praised for offering a uniquely inspiring, rewarding and enjoyable experience, unlike any other tradeshow or conference. Moreover, over the past few years, TVOT has become the event of choice for established TV players to meet and network with the creative and business communities that have emerged on YouTube, Facebook, Snapchat, Periscope and other social-video platforms in response to the rapidly evolving viewing habits and programming preferences of Millennials and Gen Z. It has also become one of the leading venues for agencies, brands, broadcasters, content-owners and adtech companies to explore the relationship between audience measurement, big data, and advanced advertising.
Date and Place: June 28-29th (Wednesday-Thursday) in San Francisco
Web Site: http://www.thetvoftomorrowshow.com
Contact: email@example.com or 415-608-4766
- To find out more about discounted EARLY-BIRD REGISTRATION (40% off if you purchase your ticket by February 28th!), click here
- To find out more about SPONSORSHIP and EXHIBITION opportunities, contact us at firstname.lastname@example.org or 415-824-5806. Please note that we are very happy to work with your marketing department to develop creative, custom sponsorship packages that are specifically tailored to your company's communications needs. In addition, as publisher of the widely read industry news source, InteractiveTV Today (founded in 1998), we offer the ability to expand the impact of your sponsorship via complimentary advertising throughout the year on our Web site and in our [itvt] newsletter.
- To find out more about holding a WORKSHOP/MASTER CLASS session at the show, where you can showcase your company's solutions and services--or its vision for the television of tomorrow--contact us at email@example.com or 415-608-4766
- To find out more about reserving PRIVATE DEMO/MEETING/HOSPITALITY ROOMS at the show, contact us at firstname.lastname@example.org or 415-608-4766.
- To find out more about SPEAKING opportunities, contact us at email@example.com or 415-608-4766
- To view TESTIMONIALS from sponsors, exhibitors, speakers and attendees about recent TV of Tomorrow Show events, click here
- For a video overview of TVOT SF 2016, click here
- For a gallery of photos from TVOT SF 2016, click here
- For a gallery of photos from TVOT NYC 2016, click here
- For directions to the Golden Gate Club, and for information on accommodation and transportation options, click here
- To discuss TVOT SF 2017, or to give us feedback and suggestions (including new technologies you would like to see showcased, topics you would like to see discussed, and creative ideas for how your company can sponsor the show), email us at firstname.lastname@example.org or 415-608-4766
While [itvt]'s TV of Tomorrow Show events feature an exhibit hall and panel sessions, that's where their similarity to other industry conferences and tradeshows ends:
- They are the only industry events to focus on the production, delivery, user experience and business of interactive and advanced TV across multiple platforms, media and technologies (e.g. pay TV, smart TV, tablets, smartphones, OTT, social networks, VOD, game consoles, programming, advertising, tcommerce, AR/VR, IoT, in-car, artificial intelligence, etc.)
- Ensuring that attendees are able to meet and schmooze with the right people is a primary focus of the events. One of our principal goals is to introduce to one another people and companies with complementary visions and solutions.
- The events are not "pay-for-play": speakers are selected for their expertise alone, not because they, or the company they represent, have paid a speaker's fee.
- The events' panel sessions are developed through an ongoing dialog with the readership of the [itvt] newsletter, allowing us to ensure that they are topical, timely and accurately reflect the interests and concerns of the industry.
- The panel sessions are highly interactive, with debates, open mics, polls and other features designed to promote discussion.
- The events also offer in-depth Workshop/Master Class sessions, where smaller groups of participants have the opportunity to dialog with leading industry experts and explore new technologies, platforms and media in a more focused and hands-on way.
- The events feature innovative staging, designed to facilitate debate and communication between panelists and interaction with attendees.
- The events are designed to promote cross-pollination between the interactive/multiplatform TV community and other creative communities, such as social-video creators/influencers, artists, performers, designers, interactive storytellers, independent filmmakers, and more.
- Finally, the events are designed to be fun. They feature entertainments, challenges, contests, and a range of other social activities.
Sessions at the TV of Tomorrow Show 2017 will be broadly organized into three tracks, featuring close to 200 industry-expert speakers and panelists:
- A Today Track will focus on the hard data that can be gleaned--and the lessons that can be learned--from the many deployments of advanced TV and video that are already in the field today. Representatives from the operators, technology providers, device manufacturers, broadcasters, networks, production companies, advertising agencies, brands, measurement/analytics companies, OTT programmers, social media platforms, MCN's, UI/UX designers, application developers and other players that are currently implementing interactive and multiplatform television in the US and beyond will present examples of their work, and provide attendees with new deployment statistics, reports from the field, best practices and other insider insights.
- A Tomorrow Track will provide attendees with the opportunity to explore how the various platforms, technologies, screens, standards, content genres and business models that make up today's advanced-TV/video space are likely to evolve over the coming months and years, and to identify new platforms, new technologies, new forms of programming, new kinds of data, new monetization strategies, and other developments that are likely to impact the space in the future. Highly interactive, dialog-driven sessions will enable attendees not only to hear from the companies, organizations and people that are shaping the future of interactive/multiplatform/social/advanced TV, but to question those experts and provide them with feedback on their efforts.
- A Workshop/Master Class Track will provide attendees with a more intimate and hands-on environment in which to: 1) see and learn about promising new advanced-TV technologies, standards and business strategies; 2) get their questions and concerns answered by subject matter experts; and 3) gain practical skills for implementing new TV experiences.
In addition to these three tracks, the event will feature:
- Vendor booths and private demo/meeting/hospitality rooms.
- A vibrant cocktail party where attendees will have the opportunity to rub shoulders with many of the most influential figures shaping tomorrow's television.
- Gourmet catering.
- The presentation of the 14th Annual Awards for Leadership in Interactive and Multiplatform Television.
- Art installations, performances and more.
- The chance to enjoy the many recreational opportunities (beaches, hiking and cycling trails, internationally acclaimed restaurants, world-class golf courses, and more) offered by the Presidio National Park, San Francisco itself, and nearby Marin County.
TVOT SF 2017 is a limited-attendance event, so we strongly encourage you to register early. To purchase your tickets, click here.
- Tickets are currently available at the special super-early-bird rate of $775. From March 1st through March 31st, they will be priced at $875; from April 1st through April 30th, they will be priced at $975; and from May 1st through June 27th, they will be priced at $1,275. (Note: tickets purchased at the door will be priced at $1,475.)
- A special package that includes both a ticket to The TV of Tomorrow Show 2017 in San Francisco and a ticket to next fall's TVOT NYC 2017 event in New York is also available (representing a substantial savings on the full ticket price of both shows). To purchase this special two-event package, click here.
- To find out about special group rates (three or more), contact Tracy Swedlow at email@example.com or 415-608-4766.
We are still accepting speaker/panelist proposals, and welcome your suggestions for topics you would like to see covered on the event's schedule. Uniquely among tradeshows, the TV of Tomorrow Show features an agenda that is developed through ongoing dialog with the industry. Please contact Tracy Swedlow, at firstname.lastname@example.org or 415-608-4766, to discuss your proposal. Also, please note that [itvt] is not a pay-for-play organization and that speakers do not have to pay any fee to participate in our TVOT events.SPONSORS
TVOT SF 2017 offers several different sponsorship levels, each designed to ensure maximum marketing exposure for your company--at the event itself, in the [itvt] newsletter and on our Web site, and in our podcasts. As a sponsor, you also have such options as:
- organizing a Workshop/Master Class on your company's solutions or on an industry topic of importance to your company;
- booking a room for private meetings, customer hospitality and demos (available rooms offer views of the Presidio Forest, or the San Francisco Bay, the Golden Gate Bridge and Alcatraz Island);
- having your company's logo and branding projected as an integral part of the show's set design;
- having your company's TVOT party or special event promoted to TVOT speakers and attendees and the [itvt] readership at large.
Moreover, we are very open to working with your marketing department to devise creative, custom sponsorship packages that are tailored to your company's specific communications needs.
If you would like to find out more about sponsoring TVOT SF 2017, email us at email@example.com or 415-608-4766.EXHIBITORS
TVOT SF 2017's exhibitor showcase will be located in an area that is highly trafficked by the event's attendees. However, exhibit space is limited and we are assigning it on a first-come-first-served basis. So to guarantee that your company will have a booth at the show, please contact us as soon as possible at firstname.lastname@example.org or 415-608-4766.LODGING AND TRANSPORTATION
The Golden Gate Club is located at 135 Fisher Loop, San Francisco, CA 94129. There are a number of hotels close by, including the famous Inn at the Presidio within the park itself. For out-of-town attendees who prefer to stay in downtown San Francisco and do not have access to a car, the facility is easily reached by taxi, Uber or Lyft (a 15-20 minute ride from Union Square, depending on traffic).
Driving directions to the Golden Gate Club from Silicon Valley, SFO and other locations (as well as information on the PresidiGo shuttle service between the Presidio and downtown, and other public transit options) can be found here.
There is ample parking near the Golden Gate Club, priced per hour at $1.50 and capped at $8.00 per day.ISSUES IN FOCUS
The [itvt] editorial team develops the agenda for our TV of Tomorrow Show events through an extensive dialoguing process with the readership of the [itvt] newsletter (which includes many key industry players), in order to ensure that each show covers all the issues that are currently of most pressing importance to the industry. As a result, we typically announce the agenda just a few weeks before each show. However, some of the issues that we expect to explore at TVOT SF 2017 include:
- Reports from the field: How recent deployments of virtual MVPD/"skinny-bundle" services, niche, direct-to-consumer OTT SVOD offerings, interactive programming and advertising, live social broadcasting, dynamic and addressable advertising, tcommerce, programmatic TV, social TV, programming-discovery technology, measurement and analytics services, social-video storytelling and marketing, virtual/augmented reality experiences, TV Everywhere, and other advanced-TV/video innovations are faring in the real world; and what the success or otherwise of these deployments tells us about the business models for the TV of tomorrow. Which advanced-TV platforms, services and content offerings are attracting audiences and generating revenues today and how?
- The ongoing challenges involved in accurately measuring and understanding TV viewership on non-traditional platforms; and how advertising and audience measurement are being reinvented in order to take into account the growth of cross-platform viewing, time- and place-shifting, second-screening, and other ongoing changes in viewer behavior.
- The increasingly important role "Big Data" is playing in the television and advertising industries: the new forms of data that are being generated by interactive, connected and social TV, and how brands and agencies can take advantage of these data to make their campaigns more targeted, more accountable and thus more effective.
- The emerging relationship between big data and creative--both in the programming and advertising spaces.
- The implications for the TV/video industry of an FCC that is hostile to the concept of Net Neutrality.
- The role that artificial intelligence (AI) will play in the evolution of TV's user experience.
- The emergence of "virtual MVPD's/MSO's" and unbundled programming services that are seeking to take advantage of TV delivery over-the-top (OTT); and the implications of this phenomenon for content providers, operators, marketers, advertisers, and other players.
- The implications of the increasing importance of subscription as a monetization model for OTT TV.
- The role that in-car entertainment will play in the future of TV and video.
- New developments in native advertising, branded content, influencer marketing and episodic marketing.
- The potential of tcommerce--whether on pay-TV systems, smart TV's, second-screen devices or social-media platforms--to revolutionize the economics of television and advertising.
- The impact of "TV Everywhere" on viewing habits, audience measurement, advertising strategies, network and pay-TV business models and more; and how best to improve content discoverability and personalization, subscriber-authentication, and other elements of the TVE user experience in order to foster the medium's continued growth.
- The emergence of Facebook Live, Periscope, YouNow, Twitch, Beam and other live social-broadcasting services as platforms for programming, marketing and advertising.
- Live social broadcasting's impact on the body politic and society at large.
- Understanding the respective roles now being played by Facebook, Twitter, Instagram and Snapchat in the television and advertising spaces--what are those companies' TV/video goals, how likely are they to achieve them, and what do other stakeholders need to do in order to survive and thrive alongside such powerful companies?
- Understanding the possible impact that other social-media platforms, such as Kik, Reddit and LinkedIn, could have on the television/video space.
- The implications for YouTube and other players of Facebook's increasing importance as a video platform.
- Understanding the role that TV and video will play in the Internet of Things (IoT).
- The implications of the incorporation of ACR and other "intelligent" technologies into smart TV's--and the increasing role of intelligence in the TV ecosystem in general: What kinds of opportunities does truly smart television make possible?
- The impact of Netflix's and Amazon's massive original-programming budgets on the production and distribution of content.
- The significance of recent moves by MVPD's to embrace Netflix and other OTT services.
- Best practices for developing, producing, distributing, promoting and monetizing interactive TV content.
- Questions of intellectual property rights, including new issues raised by multiplatform TV distribution, by the revitalization of longtail programming content, and by the emergence of related content as part of the television experience.
- The validity and implications of the argument--originally espoused by FX CEO, John Landgraf--that we are seeing "peak TV in America" and that there is now "simply too much television."
- The extent to which there is still room for growth in the OTT TV space.
- ATSC 3.0 and other recent and pending developments in interactive and advanced TV standards, and how these standards need to evolve going forward.
- The resurgence of OTA TV, and the re-emergence of local broadcasters as drivers and beneficiaries of innovation in the advanced-TV space.
- The significance of HTML5 and the Cloud.
- How questions of content discovery, navigation and personalization have become central to television's future.
- The growing importance of metadata and related content to the TV experience.
- The emergence of connected-TV advertising and commerce.
- The emergence of social-TV advertising and commerce.
- The threat posed to video advertising by adblockers--and the new technologies and strategies that are emerging to counter that threat.
- The emergence of the app--whether on connected-TV or second-screen platforms, or across both simultaneously--as the gateway to the television experience: is our conception of the app still beholden to the PC/desktop model, and, if so, what would be a truly television-centered conception of the app?
- The emergence of virtual reality (VR) as a platform for storytelling and news reporting, as well as for advertising and marketing.
- The significance of the recent explosion of creativity in the "cinematic VR" space.
- The implications of the increasing popularity of 360-degree video.
- How pay-TV operators are revamping their platforms and services in order to counter the threat posed by cord-cutting.
- The future of TV design: How to ensure that usability and high-quality design become a core element of the advanced-TV user experience, and not just an afterthought; strategies for designing consistent, cross-screen and cross-platform interactive video experiences; the impact of social media on TV/video design; making the business case for good design; the complex and evolving relationship between design, data and content discovery/navigation; and the impact of new technologies such as 4K UHD on TV user interface design.
- The emergence of natural user interfaces, including gesture- and voice-controlled interfaces, interfaces powered by facial recognition, and more.
- Understanding international advanced-TV markets: opportunities and risks in Europe, Asia, Latin America and beyond.
- The on-air incorporation of social media into sportscasts, news shows and other forms of live programming, and the impact of this phenomenon on the content and monetization of television.
- The question of whether pay-TV can continue to count on sports as a firewall against cord-cutting.
- The current state of investment in the interactive/advanced TV space. How are new investment trends, such as crowdfunding and accelerators, impacting the industry?
- The latest tools for creating, delivering and testing interactive and multiplatform television.
- The real world as platform: The emergence of immersive interactive TV experiences that subvert traditional notions of the screen.
- The impact of video streaming on the Internet infrastructure; the significance of such issues as bandwidth caps and interconnection deals for the broadband video industry; and emerging standards and technologies for enabling high-quality streaming in low-bandwidth environments.
- The emergence of sponsored data services and their significance for the OTT /mobile TV space.
- The diversification of the cable business: How will the emergence of new cable offerings such as smart home services (e.g., broadband-based monitoring and security and automation) impact the cable industry going forward?
- The increasingly importance of fan communities in the development, promotion and monetization of programming.
- Wearable technology, virtual reality, augmented reality, interactive dynamic video, near field communication, artificial intelligence, and more: Identifying the emerging technologies and media that could impact the television/video space going forward.
- The significance of the VOD "Binge-Viewing" phenomenon--its potential impact on advertising strategies, programming promotion and even programming formats themselves.
- Mega-mergers, new automated/programmatic media-buying platforms and more: recent developments in the advertising industry and their impact on the television space.
- The significance for television of the eSports phenomenon, and the emergence of eSports as a medium for advertising.
- How to reconceptualize advertising campaigns so that they engage viewers whose attention is dispersed across multiple screens.
- The increasing importance of influencer marketing as a means to reach younger audiences.
- Understanding the emerging viewing habits and evolving programming preferences of Millennials and Plurals ("Generations Y and Z").
- How to ensure that programming, advertising and the institutions responsible for them reflect and are responsive to the increasing diversity of today's Millennial and Gen-Z audiences and cultural influencers.
- How to identify, manage and monetize the new social-video talent that appeals to Millennials and Gen-Z.
"Thanks so much for all your help making our sponsorship a success!" – Premier Track Sponsor, Verizon Digital Media Services
"We were thrilled to be the Premier sponsor at TVOT. The caliber of the content and the attendees was spectacular, so we're looking forward to future events, too. Our team made some great connections…We had a good amount of press…And the conversations were top quality. Fantastic event!" – Premier Sponsor, Adobe
"We really enjoyed the San Fran show – thanks so much for giving us a great sponsorship experience. We’d definitely be interested in exploring another sponsorship later this year." - Diamond Sponsor, Tremor Video
"Just wanted to follow up and say we really enjoyed this year’s TVOT event. You were right the panel in the round was a great choice! I also appreciate you making room for our Modi/Allergan fireside. We got a lot of great feedback from it." – Diamond Sponsor, TiVo Research
"Hope you’ve had some time to decompress after a great event! Really loved the Facebook Live component this year. We felt very dialed in from the office, really valuable. Hope to see that continue!" – Exhibitor, Vubiquity
"Thanks for including us. As always, it was a great show." – Bronze Sponsor, Digitalsmiths
"We are always happy to sponsor. We consistently hear great feedback from attendees regarding their TVOT experiences." – Lunch Sponsor, Clearleap, an IBM Company
"I'm so glad the party was such a hit! We had a great time ourselves, and it stayed packed all night! That is always a great sign!" – Party Sponsor, comScore
"Thank you for your incredible event. It was amazing, in every way. The location; the professionalism of your staff; the catering; the sessions; the breadth of content. Seriously, Tracy – this is one of – if not the best – events on this topic that I have ever attended anywhere. Kudos to you and the TVOT team!" – Exhibitor, TokBox
"Thank you for your dedication to this ever-evolving space and for continuing to bring people together for meaningful dialogue. With a week behind you, I’m sure you’re onto planning the next great show!" – Sponsor, Delivery Agent
"Just wanted to send you a note to congratulate you on an excellent TVOT conference. As well as having a fantastic opportunity to speak alongside such an expert panel, I learned so much at the event. The tone was just right, the city and people were fantastic and the organizers were so friendly and helpful…Thanks so much for having me at your wonderful conference!" – Coffee Sponsor, Axonista
"Really beyond impressed." – Exhibitor, Reed MIDEM (Produces MIPTV)
"Brian and Stu told me that it was a great conference and another successful year. Congratulations!" – Sponsor, Canvs
"Once again, you knocked it out of the park." – Sponsor, Canoe Ventures
"The event went really well." – Sponsor, Accedo Broadband
"We enjoyed being a part of TVOT in New York and are looking forward to continuing our involvement at the show in San Francisco." – Sponsor, Piksel
"By the way, I love the step-and-repeat photos from your SF event... Rovi logo looked great in the photos!" – Bronze Sponsor, Rovi Corporation
"Congratulations on another amazing event! Thanks so much for working with us. The OVEE events really rocked." – Livestreaming Sponsor, Independent Television Service
SPEAKERS & ATTENDEES
"Thank you for the invitation to be a keynote speaker this year. It was a lot of fun and I truly enjoyed the event on Tuesday. You did a great job and I can tell it’s a lot of work pulling it all together. Thank you again." – Rob Hayes, EVP, Digital, NBC Entertainment
"I was most impressed with the quality of the conference. The stage set, art exhibit, audience quality and planning were amazing. Fantastic job." – Gary Shapiro, President and CEO, Consumer Electronics Association (CEA)
"Thanks for a great session, Tracy. Very nice event." – Gloria DeCoste, Head of Digital Strategy, Nestle
"Thank you for organizing such a great event and allowing us to be part of a panel. It’s nice to see such a tight knit community of industry leaders together under one roof. We look forward to participating in future TVOT conferences." – Michael Strober, EVP, Client Strategy & Ad Innovation, Turner
"Super event this year! The topics where spot on and the discussions informative and fresh. Thanks for having me."– Anne Schelle, Managing Director, Pearl TV
"Just a note to thank you for having me at your event. I heard that the entire event was a huge success." - Tony Werner, CTO, Comcast
"Serious kudos to you on the agenda." – Jonathan Dakss, Chief Digital Officer, EPiX
"First and foremost, congrats on 10 years of successful TVOTs. Having seen various incarnations of this from my time at Anystream/TWC/Comcast/Canoe and now ListenFirst Media, continue to be impressed with the value and the substance of topics and attendees you assemble each time. Truly the premier show of the TV World. Secondly, thanks again for allowing us to participant on such a great panel. While very much still coming down from the high of this one, already looking forward to the next show." – Jon Farb, Chief Product Officer, ListenFirst Media
"Loved everything." – Lisa Hsia, EVP of Digital, Bravo and Oxygen Media
"I just wanted to say thank you for inviting me to participate in the round table at your conference. I thought it was really great event. Lots of good spirited discussions!! Lots of quality exchanges of ideas. Look forward to your next TVOT show already!" – Rolfe Swinton, Co-Founder, CRO, RealityMine
"Thank you so much for the opportunity to be a part of TVOT SF. The event was one of the best yet and it was very satisfying for me. The industry benefits so much from TVOT and we have you to thank for that." – Patrick Donoghue, Founder & CEO, Next Stop Willoughby (Emmy Award Winner)
"You truly put together the best group of people! I always meet a couple of fascinating folks." – Sherry Brennan, SVP of Distribution Strategy and Development, Fox Networks
"Congratulations on another amazing event! Just wanted to send a note to thank you for including us at TVOT this year. I thoroughly enjoyed my panel and had a great experience meeting everyone. I believe this is our third year, and we always really enjoy it. Very much look forward to participating again next year!" – Nate Houghteling, Executive Producer, Portal A
"Well done Tracy: another great event filled with innovative ideas and great people! Appreciate being a part of it." – Adam J. Lowy, General Manager of Advanced TV, DISH Network
"Thank you so much for inviting me to participate in TV of Tomorrow this year. I had a wonderful time and met great people. Your event is very well organized and I enjoyed it greatly. Definitely one of the best out there. Everyone was delightful and I'm excited to watch the panels I missed online." – Robinne Burrell, CPO, Redflight Mobile
"Fabulous job with the show again this year!" – Jane Clarke, Managing Director, CIMM
"Just wanted to drop you a note to say how much I enjoyed the TVOT conference yesterday. I thought all the panels I attended were engaging, thought-provoking and worthwhile. Thanks for including me." – Helen Katz, SVP/Director of Research, Publicis Groupe Media
"You put together an amazing show. It was quite impressive. Wanted to say how much I appreciated the opportunity to be on the panel. I think it went very well." – Virginia Juliano, CEO & Founder, CobbleCord
"Congratulations on another outstanding show. I want to thank you and Richard again for inviting me to present. Once again you and your road dogs outdid yourselves. The show was absolutely outstanding. I'm honored and proud to be part of it." – Evette Vargas, CEO & Executive Prouder, Digital Reign Productions
"I greatly enjoyed the TVOT conference in SF. I found it inspiring and met some great people." – Fabian Birgfeld, Founder & CEO, W12 Studios
"Thank you again for a great event. Truly great. The standard by which others are measured." – Brent McGoldrick, CEO, Deep Root Analytics
"I wanted to thank you for the great experience we had at TVOT. Adi [Sideman, CEO, YouNow] really enjoyed his keynote opportunity and you had a first with the Periscope/YouNow talent discussion. That has never been done before. This TVOT really examined live streaming in an in depth fashion from a variety of angles. It certainly helps to educate the influencers and media companies about the sector. " – Paula Batson, VP PR and Communications, YouNow
"I wanted to say thank you so much for yesterday’s panels. Both Ashley [Parrish – Executive Producer, NBCUniversal’s Today Digital] and Bill [Smee, Executive Producer, NBC News] had a great time and thoroughly enjoyed the engagement with their peers. I look forward to working together in the future. " – Patrick Bunting, NBCUniversal
"Congratulations on another wonderful event, it was great to participate, thank you very much." – Adriano Farano, CEO and Founder, Watchup (Now - Plex)
"Your event was great." – Ron C. Pruett Jr., CEO, Al Roker Labs
"I hope you and your family are having a wonderful holiday season and some rest!! Thank you again for having me at TVOT NYC. I had a blast on and off stage. I look forward to collaborating again in 2016. " – Lizza Monet Morales, Periscope Star
"Congrats on another big year for TVOT. It was an honor to moderate at your SF event. I wish you continued success in 2016. " – Jon Erlichman, The Verge & Periscope Star
"Thank you for allowing me to participate in this year's TVOT. Had fun.” – Dennis Dortch, Founder & CEO, BlackandSexy TV
"I wanted to personally let you know how much I was looking forward to participating in TVOT. I truly find your conferences to be the most interesting and thought provoking out there. Not only do I appreciate the opportunity to share my views on a panel, I love attending the event overall. " – Tara Maitra, SVP and General Manager of Content and Media Sales at TiVo
"I thought this was an excellent conference. For me, it was refreshing to be in a room full of tech people rather than content people. I actually learned some new things at the panels." – Jody Simon, Partner, Fox Rothschild LLP
"Just wanted to thank you again for organizing the conference and letting me participate. I really thought it was one of the best shows I have been too. The content was great." – Carol Davidsen, VP of Political Technology, comScore
"I had a great time!" – Yoni Bloch, Founder and CEO, Eko
"Thanks for hosting a great event!" – Sally Hubbard, Vice President, Senior Antitrust Correspondent, The Capitol Forum
"I enjoyed your event. It was cool." – Mystery Guitar Man (a.k.a. Joe Penna), AwesomenessTV
"Thanks again for pulling together a great event! I am looking forward to next summer's!" – Chris Falkner, VP of Advanced Advertising, NBCUniversal
"It was a great show yesterday. Thank you for organizing." – Rehor Vykoupil, CEO, Mautilus, Czech Republic
"Thank you so much for allowing us to be part of your conference again this year. I really like the risks you take with content and format--and, you're successful doing so. I met some fascinating people." – Nathan Shedroff, Program Chair, MBA in Design Strategy, California College of the Arts
"Great show!" – Debbie Fitzgerald, Principal Architect, CableLabs
"It was a great show today. A very impressive line-up. I was only disappointed because there were a few sessions that overlapped that I wanted to attend. Since cloning is still illegal, I had to miss a few." – Jeffrey Silverman, CEO, Laconia Ventures
TVOT_VantanaRoom_dbaird_June2016_01.jpg TVOT SF 2016: Looking out into the Bay during a session.
Sarah Malkin, Jim Spare, Adam Duritza
[itvt] is pleased to present an audio recording of the TVOT NYC 2016 session, "New Ways of Viewing, New Kinds of Content: Programming in the Era of Social Media and OTT." The session was described in the show brochure as follows: "This session will explore the new social and interactive programming formats, the new kinds of viewing experiences, and the changing relationships between creators and their audiences that are emerging--particularly among Millennials and Gen Z--as video content is increasingly viewed not only over-the-top, but on social media platforms, such as Snapchat, Instagram, Facebook and YouTube. In addition to identifying new content genres and viewing behaviors that have emerged natively on such platforms, and attempting to understand how fundamental a change in audience tastes, expectations and habits they represent, panelists will examine how established media companies are adapting their own content-creation, presentation, distribution and monetization strategies in response to these developments, and how new social-video programming formats and viewing behaviors are likely to impact the content and the business of television going forward."
- Adam Duritza, Senior Director of Global Partnerships, Yahoo
- Michael Gaston, CEO, Cut.com
- Sarah Malkin, VP of Programming, New Form Digital
- Adam Ostrow, Chief Strategy Officer, Mashable
- Jim Spare, COO, Interlude/eko
- Tracy Swedlow, Editor-in-Chief, [itvt] (Moderator)
Adam Duritza, Adam Ostrow, Mike GastonNewWays-a.JPG
Tracy Swedlow, Jim Spare, Adam Duritza, Adam OstrowNewWays-d.JPG
Adam Duritza, Adam Ostrow, Mike Gaston
[itvt] is pleased to present an audio recording of the TVOT NYC 2016 session, "OTT Technology Question Time." The session was described in the show brochure as follows:
"This highly interactive session will enable attendees to pose their questions about the present state--and the future--of the OTT/multiplatform TV delivery and monetization infrastructure to a "brain trust," drawn from the companies whose technologies are powering that infrastructure. The goal of the session will be to give content creators, aggregators, distributors and other interested parties a clearer understanding of the technological issues they need to be aware of as TV becomes an increasingly multiplatform medium. Topics likely to be addressed include the challenges that are still facing the OTT/multiplatform TV infrastructure and what is being done to address them; technological innovations we can expect to see in the not-too-distant future; and the new business models and forms of creativity that these innovations could enable."
- Luke Durham, CTO, Switch Media
- James Field, Product Manager, Cloud Apps and Solutions, Cisco
- Tim MacGregor, Head of Customer Success, IBM Cloud Video
- Debby Ruth, Senior Vice President, Frank N. Magid Associates (Moderator)
- Scott Williams, EVP of the Americas, Piksel
Luke Williams, Time MacGregor, James Field, Debby Ruthuse-8C2B3274.jpg Scott Williams, Luke Williams, Tim MacGregor SwitchMedia.png Cisco-large-200.jpg IBM.png magid-color.png Piksel-logo.png
TVOT NYC 2016 Fireside: AT&T AdWorks' Maria Mandel Dunsche, Videology's Scott Ferber and Forbes' Howard Homonoff
[itvt] is pleased to present an audio recording of the TVOT NYC 2016 session, "Building a 21st Century Med
TVOT NYC 2016 Fireside: AT&T AdWorks' Maria Mandel Dunsche, Videology's Scott Ferber and Forbes' Howard Homonoff
[itvt] is pleased to present an audio recording of the TVOT NYC 2016 session, "Building a 21st Century Media Company: A Fireside Chat about Transformation, Technology and the Future of TV." The session was described in the show brochure as follows:
"TV now stands firmly at the intersection of technology and content. Maria Mandel Dunsche, Head of Marketing at AT&T AdWorks, and Scott Ferber, CEO of Videology, will discuss how media companies are adapting to this converging landscape, what "TV" really means in a cross-device world, and how data is transforming the way advertisers speak to audiences. Media strategist and Forbes contributor, Howard Homonoff, will lead the conversation."Logos-Videology-Forbes-AT&T.jpg
[itvt] is pleased to present an audio recording of the TVOT NYC 2016 session, "Building a 21st Century Media Company: A Fireside Chat about Transformation, Technology and t
Seth Haberman (far left), Mike Bloxham, Patrick Donoghue, Dale Herigstad, Rick Mandler, Pooja Midha, Jonathan Bokor
[itvt] is pleased to present *photos* from our most recent TV of Tomorrow Show event, TVOT NYC 2016, which took place last month at the SVA Theatre in Manhattan's Chelsea district.
We will be announcing our next TV of Tomorrow Show event, TVOT SF 2017, shortly. Be sure to check the [itvt] newsletter for news about the show, as well as for special early-bird discounts!
Zane Vella, Jonathan Bokor, Seth Haberman, Mike Bloxham, Ashley Swartz
[itvt] is pleased to present an audio recording of the TVOT NYC 2016 session, "What the 2016 Presidential Election Teaches Us about the Future of Advertising." The session was described in the show brochure as follows:
"This session will bring together a panel of experts from multiple areas of the advanced-TV and video advertising industry to explore the future of advertising through the prism of the 2016 presidential election.
The discussion will not only draw on lessons from the field that illustrate how effective--or otherwise--data-driven and other forms of advanced advertising proved during the election, but will also attempt to relate the future of advertising to broader societal and cultural trends that the election has brought to light. Expect a lively and spirited discussion!" Panelists included:
- Mike Bloxham, SVP of National Television and Video, Frank N. Magid Associates
- Jonathan Bokor, SVP/Director of Advanced Media, MediaVest
- Mark Gall, CRO, Alphonso
- Seth Haberman, CEO, Visible World (Moderator)
- Tracey Scheppach, CEO, Matter More Media
- Ashley Swartz, CEO, Furious Corp.
- Zane Vella, CEO, Watchwith
Seth Haberman, Mike Bloxham, Ashley Swartz, Tracey Scheppach, Mark Gall