Blogs

Make It So - Book by Nathan Shedroff and Chris Noessel Publishes

Nathan Shedroff and Chris Noessel , both previous and current speakers at our TV of Tomorrow Shows, have finally put their book out called " Make It So: Interactive Design Lessons from Science Fiction ." They presented elements of this book at our last San Francisco show and the year before that. It is well-worth the purchase as these two people are highly-respected experts in their field and have put their hearts into this project,...

Social TV Advertising And Monetization Elements

Part 1: Driving revenue via Social Share If there is any question that seems to be playing on repeat these days, it’s "how do we monetize Social TV?" It is pondered and asked regardless of platforms and mediums, whether we are talking about companion apps, traditional 2nd screens or connected TV. The bottom line is that when we talk about digital socialization around television, there is a gap of information as to how we can...

Gerard Kunkel's DJ Son, Dane, to Host Huge Charity Concert

[itvt] INDUSTRY COMMUNITY NEWS Gerard Kunkel , the well-known expert executive on advanced design and navigation concepts and technologies (currently Media Strategy Advisor at Microsoft), let us know that his son, DANE KUNKEL (see video above!), has created and will DJ a huge charity event called http://www.beachglowevent.com This event will take place in Trenton, New Jersey on Saturday, September 29, 2012 and will benefit the Breast Cancer Research Foundation . You are welcome to donate...

Latest Apple TV Time Apps

Apple rolled out iOS 6 with a redesigned iPad app store giving more prominent placement to the TV Time collection. Let’s see which and what types of apps made the latest version of Apple’s curated list. Apple categorizes the apps into five groups: Networks & Services; Shows; Share; Guides; and Tools & Providers. Pay attention to how Apple chooses to group apps because those labels train customers to expect certain features in each. However, when...

Companion Screen Avoids the Marriage of Many Brides

We have entered the 2nd phase of the Companion Screen business with Synchronisation being the next step in the equation. The DVB organisation has need of a chairperson for the new DVB-COS (Companion Screen) group that will look to standardise the communication protocols between the Companion Screen and the STBs/Connected TVs. This in itself is a very touchy subject as raised by the iTV Doctor in his recent post and he mentioned a Company already...

Google Is Star Trek Interactive!

Fantastic Google Interactive Star Trek today. I'm not sure if it's using Annotations, but I'll be it is or HTML 5. It takes you to a search page for Star Trek. Great job! Want more like it!!! - Tracy Swedlow, [itvt]

Vidmind launches first Open End-to-End OTT Video Platform-as-a-Service at IBC

Vidmind , a pioneering Over-the-Top TV technology provider, announced today the launch of its end-to-end OTT hosted video platform for operators, broadcasters and retailers at the International Broadcasting Convention (IBC2012) in Amsterdam. The Vidmind OTT TV solution offers operators and MVNOs the chance of launching a comprehensive TV service including live HD-TV, VoD, catch up TV, social features and a TV app market available across multiple devices and networks with minimal risk and no upfront...

The battle of winning the war on the Nordic VOD market

The battle on the VOD market in Scandinavia is expanding like never before, and, over the last couple of months, it has taken a rapid growth, where old and new players on the VOD market are facing the challenge of their life, the challenge of finding the perfect business model and staying alive… How can they overcome this challenge? Who can capture the heart and money of the Nordic consumers? Scandinavian consumers have been faster...

Full-Service: DG & MediaMind Unite Online and Broadcast Video Delivery

Agency: The Richards Group Campaign: Biltmore Spring/Summer Media Outlets: TV, Online THE CAMPAIGN Biltmore, an 8,000-acre privately owned National Historic Landmark in Asheville, North Carolina, launched a geo-targeted branding and seasonal campaign in late March 2012 to drive awareness of the sprawling estate’s summer events. Biltmore’s TV commercials aired in locations that were targeted according to their proximity to the property, including Greensboro, Knoxville, Atlanta, Charlotte, Raleigh, Greenville and Spartanburg. Extending the campaign into the...

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