[itvt] Real-Time Reports Measure Activity in the Blogsphere, Social Networks and News Sources
TOPIC: "Ooyala"
THIS REPORT looks at positive and negative trends - where the name of the company, "Ooyala" is mentioned - as detected in blog posts, tweets, news articles, and forums on the Internet over the several months, specific categories of interest, in-depth analytics, resources and much more.
SEARCHED: January 1, 2009 - October 18, 2009 9.5 months
CHARTS PROVIDED: Bar Chart, Trend Chart, Analytics (Tag Cloud with Percentages, Sentiment and Tone Analysis, Sentiment Volume Trends, Word and Category Analysis, Top 5 Percentage Trends by Day, Percentage of Content), Statistics, Top Sources, and Recent Posts.
RECENT NE
WS: Ooyala has announced the launch of native support for closed captioning on its Backlot broadband video platform. "In addition to making content more useful and accessible to international audiences and individuals with hearing impairments, the additional metadata will make the videos more discoverable via search engines," the company claims in a posting on its corporate blog.
Ooyala (which just launched live streaming capabilities--see the article published on itvt.com, October 12th) says that it will use the new financing to fund an "aggressive expansion plan," that will see it, among other things, targeting the European market and various new platforms. "Video is the fastest growing technology segment, and is the next 'killer app,'" Ooyala president and CEO, Jay Fulcher, said in a prepared statement. "Ooyala's intelligent video platform is accelerating the convergence of traditional media and the Web. Media and non-media companies alike are gaining a better understanding of their viewers and are better able to target both key messages and advertising--using the most advanced analytics processing engine in the industry. With this round of funding, we will be focused on aggressively growing market share and continuing to build industry-leading products."
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