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3DTV

News Round-Up: Interactive TV Technologies and Operators

--Sky Reveals its 3D TV Plans
--Miniweb in Advertising Deal with Real Media
--Rovi in Multi-Year EPG Patent License Agreement with Austar
--RTB Launches Interactive TV Service

Because the [itvt] editorial team is busy working on The TV of Tomorrow Show (March 3rd-4th in San Francisco) and on our new EBIF Intensive event (March 5th in San Francisco), we will be covering most stories in summary/round-up form over the next few weeks. Here is a round-up of interactive TV technology/operator news for the past few days.

News Round-Up

--BT Vision Plans to Undercut Sky's Pricing of Premium Sports Programming
--CBS to Air Interactive Show Featuring Super Bowl Commercials
--DVPRemote v. 1.4 Released
--Google Seeks Patent for System that Would Enable Advertisers to Create Own Interactive Overlay Ads
--ITU Releases Three-Stage Roadmap for 3D TV, Sky Taps 3ality for its New 3D TV Service
--Kaltura Launches Video Extensions for Joomla
--Microsoft Said to Be in Talks to Offer ESPN on Xbox
--NBC Unveils Broadband Video Plans for Winter Olympics
--never.no to Showcase Enhancements to its Interactive TV Product Line at BVE 2010

Because the [itvt] editorial team is busy working on The TV of Tomorrow Show (March 3rd-4th in San Francisco) and on our new, post-TVOT EBIF Intensive event (March 5th in San Francisco), we are covering a number of stories in this issue in summary form:

New iTV Doctor Column Features Interactive TV Notables Weighing in on 3D TV

[itvt] has just published the latest edition of Rick Howe's regular column, "The iTV Doctor Is In!" This week, various interactive TV industry notables--including Mike Bloxham of Ball State University's Center for Media Design, Allison Dollar of the iTV Alliance, Jaspal Bhasin of itaas, Glen Friedman of Ideas & Solutions, and Gary Arlen of Arlen Communications--weigh in on the buzz around 3D TV at the recent Consumer Electronics Show.

News Round-Up II: Miscellaneous

--Concurrent Forms Advisory Board to Provide Counsel on Cross-Platform Strategy
--DirecTV to Launch Three 3D TV Channels
--DISH Network, EchoStar Announce "TV Everywhere" Products
--Hillcrest Labs Integrates Freespace with Broadcom's Bluetooth Chipsets
--iN Demand Names Bob Benya President and CEO
--ThinkAnalytics Joins NDS's Recommendations Engine Partner Program
--NDS to Offer End-to-End e-Publishing Solution
--Sky Says its 3D TV Service Will Be Compatible with Sets from LG, Panasonic, Samsung, Sony

Here is a brief round-up of some other interactive TV-related stories we didn't have room for in this issue:

3D TV Round-Up

--CableLabs to Offer 3D TV Testing
--Comcast On Demand Offering 3D Horror Movie
--Discovery, ESPN to Launch 3D TV Channels
--JVC Launches 2D-to-3D Converter
--MPEG Industry Forum Launches 3D TV Working Group
--Samsung in 3D TV Partnership with RealD
--Sigma Designs to Demo New 3D Technologies at CES
--Vizio Launches New Line of 3D TV's

As was widely anticipated, 3D TV has emerged as one of the major themes of this year's Consumer Electronics Show--and a number of pieces of 3D TV news came across [itvt]'s desk, Tuesday. Here is a brief round-up:

New Interview on Calit2's NexCAVE 3D Immersive Visualization System, New iTV Doctor Column

--Note: Due to Thanksgiving, [itvt]'s Daily News Service Will Be on Hiatus until Monday, November 30th

[itvt] has just published an interview with Professor Tom DeFanti, the principal scientist behind the California Institute for Telecommunications and Information Technology's (Calit2) new 3D immersive visualization system, NexCAVE. Also participating in the interview is Dave Walton of JVC, the company whose 3D HD LCD monitors form a crucial component of NexCAVE.

University of California's Calit2 Develops Immersive 3D Visualization System Using JVC Monitors

JVC USA's JVC Professional Products division says that the California Institute for Telecommunications and Information Technology (note: generally known as Calit2, the institute is jointly run by the University of California, San Diego and the University of California, Berkeley) is using JVC GD-463D10U 46-inch 3D HD LCD monitors as part of its new immersive visualization system.

CableLabs to Host 3D TV Pavilion at SCTE Cable-Tec Expo

--Will Feature 3D Technology Demos from Sony, CMC, Panasonic, Hyundai IT, LG Electronics

US cable-industry research, development and standardization body, CableLabs, announced Monday that it has teamed with the Society of Cable Telecommunications Engineers (SCTE) and a number of consumer electronics manufacturers to organize a showcase of the latest 3D theater and TV displays as part of next week's SCTE Cable-Tec Expo in Denver (October 28-30). The showcase--which will take place in a 3,400-square-foot CableLabs 3D TV Pavilion, co-sponsored by the SCTE--is slated to include a D-Cinema 3D demonstration in a main theater provided by Sony and a home theater experience provided by Panasonic, as well as displays of consumer 3D TV sets from Hyundai IT, LG Electronics and Sony.

Nagravision, 3ality Digital to Unveil Prototype of Nagra Media Guide for 3D

Kudelski-owned content protection specialist, Nagravision, has teamed with 3D technology specialist, 3ality Digital, to develop a new set-top box system, called the Nagra Media Guide for 3D, that will provide viewers with a 3D graphical user interface (GUI) through which to browse and watch 3D programming from their cable or satellite TV provider, according to a report in Wednesday's Wall Street Journal. A prototype of the system will be demo'd at the 3D Entertainment Summit in Los Angeles this week. According to the Journal, Nagravision and 3ality Digital are hoping that products like the new 3D media guide will encourage producers to create more 3D programming.

UK's De Montfort University Developing Interactive 3D TV Set

--European Commission-Funded HELIUM3D Project Aims for Commercial Production within a Decade

De Montfort University (DMU), which is located in the UK city of Leicester, announced Monday that it is developing a 3D TV system that will be able to "recognize where somebody is sitting in a room and what they wish to view and interact with on their television." The university says that the system--which is being developed under the auspices of a 4.2 million Euro project, dubbed HELIUM3D (for "high-efficiency, laser-based, multi-user, multi-modal 3D display"), that is funded in large part by the European Commission's Framework 7 program--represents a step towards "truly interactive 3D video games where



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