During Comcast's conference call with financial analysts following the release of its Q4, 2009 results, Wednesday, CEO, Brian Roberts, and COO, Steve Burke, provided a brief update on the status of its interactive TV deployments and plans.
"We will...continue to invest in our network, extending our technical capabilities even further, more widely deploying EBIF technology, for instance, to support interactive TV and advertising," Roberts stated in his presentation. "And through our newly formed Comcast Labs we will focus on extending and integrating IP technology in order to improve the customer experience, accelerate the pace at which we introduce new products, and expand our cross-platform experiences."