developers

The iTV Doctor Is In! Twitter and InstantPlay from Ex Machina

Dear Readers:

Most of us use Twitter for quick news, updates and the occasional guilty pleasure. And the folks in the content-creation and content-distribution worlds are finding that Twitter is an increasingly efficient way to distribute enhancements for television viewing.

Last year, Twitter announced their plans to standardize some of that activity with Twitter "cards" with a number of flavors. Here's how the Twitter Developers site describes the options:

Interactive TV News Round-Up (IV): OIPF, Panasonic, Acetrax

--OIPF Publishes Update to Release 2 of its End-to-End Specs for IPTV
--Panasonic Launches Developer Portal for its Viera Connect Connected-TV Platform
--Panasonic in Connected-TV Partnership with Digital Movie Retailer, Acetrax

Because the [itvt] editorial team is on the road this week, we are covering stories in this edition of the newsletter in round-up format:

News Round-Up (VIII): Ooyala, Pace, Project Canvas

--Online Video Platform Provider, Ooyala, Raises $22 Million
--Pace Launches Pace App Cafe, Unveils New MDC1000 Capabilities
--Project Canvas Publishes Draft Technical Specs, Receives Expressions of Interest from 40+ CE Manufacturers

Due to the huge volume of interactive TV-related news generated over the past few days by the IBC, we are covering stories in this issue in round-up format. We anticipate that it will take a couple of days for us to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us. Our regular news coverage will return shortly.

Samsung Holds "Free the TV Developer Day" to Promote Development for its Connected-TV Platform

Samsung Electronics held its first "Free the TV Developer Day" at the Fairmont Hotel in San Jose, Tuesday. According to the company, the event was designed to bring together "notable leaders across the connected-TV ecosystem"; help developers better understand its Samsung Apps connected-TV platform (and its SDK), which it says is now available in around 120 countries; and support its "Free the TV Challenge" (see the article published on itvt.com, August 12th), a contest which it says will award $500,000 in prizes and is designed to encourage development of innovative interactive TV applications for the Samsung Apps platform.

Accedo Opens New Unit Dedicated to Developing TV Apps for iPad and Other Tablet Platforms

Accedo Broadband--a Stockholm-based provider of interactive TV applications and content for IPTV and broadband-connected consumer electronics devices (note: the company, which was founded by telecom and media entrepreneurs, Michael Lantz and Fredrik Andersson, offers a range of applications, but is best known for its games)--said Monday that it is establishing a new unit dedicated to "innovation around the usage of iPads and other table devices in a TV context." (Note: for a round-up of recent iPad-related news from major US pay-TV operators, see the article on Verizon's new iPad app that was published on itvt.com, August 19th.)

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