tag networks

[itvt] has just published the latest edition of Rick Howe's regular column, "The iTV Doctor Is In!" This week, Sangita Verma, founder and CEO of TAG Networks, explains how that company's interactive TV games channel on Oceanic Time Warner Cable is beating major linear programming networks in terms of average daily viewing minutes. (Note: [itvt] would like to thank Rick for moderating the highly praised panel, "The iTV Doctor Is In!: The Operating Room," at the TV of Tomorrow Show last week.)

[itvt] has just published the latest edition of Rick Howe's regular column, "The iTV Doctor Is In!" This week, GW Shaw, executive director of AT&T U-verse marketing, discusses AT&T U-verse TV's interactive TV apps strategy, and how that strategy has been shaped by what it has learned from its customers since launching its first ITV apps back in 2006.

TAG Networks--an interactive TV games company that has developed a games-on-demand channel, called TAG, which it says integrates with existing VOD infrastructures (note: the company has a history of working closely with ActiveVideo Networks and is involved in the latter's deployments with Time Warner Cable and Cablevision)--contacted [itvt] Tuesday to let us know that new TNS data, measuring daily time spent viewing per set-top box, show that the TAG channel topped 43 linear channels available through Time Warner Cable's Hawaiian arm, Oceanic Time Warner Cable, for the most minutes viewers spent watching.

Cloud-based interactive TV specialist, ActiveVideo Networks, announced last week that it has expanded its relationship with its long-term partner, TAG Networks, in order to extend enhanced gaming experiences to broadband-connected consumer electronics devices.

--Radio Interview: ActiveVideo's Jeff Miller Discusses the Deployment