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DirecTV Launches Sports-Themed Interactive TV Application, ScoreGuide

--Round-Up of Recent Interactive TV Sports News from DirecTV

Satellite-TV provider, DirecTV, launched an interactive TV application called ScoreGuide, Monday, that extends its program guide with information targeted at sports fans. Viewers are alerted to the new application--which is being offered at no additional charge--by a small on-screen icon that is being displayed on all of DirecTV's approximately 200 sports channels (which include regional sports networks, subscription channels, and national cable channels devoted to sports).

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