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DirecTV Launches Sports-Themed Interactive TV Application, ScoreGuide

--Round-Up of Recent Interactive TV Sports News from DirecTV
Satellite-TV provider, DirecTV, launched an interactive TV application called ScoreGuide, Monday, that extends its program guide with information targeted at sports fans. Viewers are alerted to the new application--which is being offered at no additional charge--by a small on-screen icon that is being displayed on all of DirecTV's approximately 200 sports channels (which include regional sports networks, subscription channels, and national cable channels devoted to sports). The app allows viewers with interactive TV-enabled DirecTV receivers...