Featured Session: Diginets at TVOT NYC 2017

TVOT NYC 2017 takes place just nine days from now on December 7th : Purchase your tickets here : http://tvotshow.com/register-tvot View the schedule of sessions here : http://thetvoftomorrowshow.com/announcing-schedule-sessions-tvot-nyc-2017 ). In the meantime, we'll be highlighting a selection of the show's sessions and speakers in the ITVT newsletter. Today, we're focusing on the session, " Diginets: Why It's Time to Take the Multicast Business Seriously ," which will be moderated by Jon Lafayette of Broadcasting &...

Column: Cable's History Lesson's: Niche SVOD'S Trajectory May Follow That of Niche Cable 20 Years Ago

By Bruce Tuchman As the world of SVOD expands beyond the pioneering work of Netflix, Hulu and other big platforms around the world that offer a similar wide range of content, a multitude of more targeted and focused niche or vertical TV apps have also begun to proliferate. The jury remains out on how these specialized products will fare, and for every success story--WWE Network, Crunchyroll, etc.--there are also many failures and cautionary tales. But...

The iTV Doctor Is In!: FCC Approves ATSC 3.0, and We're Talkin' about It at TVOT NYC

Dear Readers: I have the unique privilege to moderate a panel on ATSC 3.0 at the upcoming TVOT NYC conference on December 7th. This is very timely inasmuch as the FCC just voted to allow the voluntary deployment of the ATSC 3.0 standard. (Doctor's Note: prior to that panel, if you happen to be watching The Macy's Thanksgiving Day Parade, look for Harold the Baseball Player --a unique black & white throwback to the original...

ATSC 3.0 Super-Session at TVOT NYC 2017

TVOT NYC 2017 takes place less than 3 weeks from now, on December 7th (purchase your tickets here: http://tvotshow.com/register-tvot ). In the meantime, we'll be highlighting a selection of the show's sessions and speakers in the [itvt] newsletter. Today, we're focusing on the two-part ATSC 3.0 Super-Session , which will be moderated by Rick Howe, The iTV Doctor . Here's more information about the session and its participants: 2:15-3:40PM Silas Theatre ATSC 3.0 Super-Session ATSC...

Announcing the Schedule of Sessions for TVOT NYC 2017

ITVT is pleased to announce the schedule of sessions for TVOT NYC 2017 , our eighth annual East Coast TV of Tomorrow Show event (Thursday, December 7th, at the SVA Theatre, 333 W 23rd St, New York, NY 10011). TVOT NYC 2017 will pack all the excitement of our flagship TV of Tomorrow Show into an intensive, highly focused, dialog-driven, one-day event. It also represents your last best chance to network and do business with...

Column: Turning Binge-and-Bolt into Anchor Tenancy by Colin Dixon

  • Guest Columnist, Colin Dixon, Founder & Chief Analyst, nScreenmedia, colin@nscreenmedia.com
(* Note : Jennifer Dorian, Soumya Sriraman and Colin Dixon will all be speaking at TVOT NYC 2017, December 7th at the SVA Theatre in Manhattan. ) How do you stop consumers from signing up for a video service, bingeing on shows in the trial period, and then canceling? In this excerpt from the new free nScreenMedia white paper Finders-Keepers: Scenarios in the open market for TV entertainment sponsored by You.i TV , we look...

Position Statements of the IMPG TV Academy Governor Candidates

Please find links below to position statements from the two candidates for Governor of the Interactive Media Peer Group (IMPG) of the TV Academy (Emmys). Good luck to both candidates! Spence Bovee Lori H. Schwartz VOTING SITE

INdustry Column: Census TV Data as "Match Fabric"

By Michael Collette , CEO, Dativa
We often see articles written about various types of data with categorization of first-party (my) data, second-party (your) data and third-party (vendor-aggregated audience) data. As we were developing the Inscape census TV data, I struggled with these definitions. On the one hand, you can think of census TV data (e.g. device-level data from set-top boxes or smart TVs) as an aggregation of the first party data sets for all the networks, local stations and advertisers...

Radio ITVT: Lotame's Ryan Reed on the Company's New aiTV Audience-Intelligence

Lotame's RYAN REED on the Company's New aiTV Audience-Intelligence Products Late last month, data management platform provider, Lotame, announced the launch of its aiTV suite of new products, designed to bring greater audience intelligence to TV and video. The new products--which include aiTV: Attribution & Insights and custom aiTV: SmartTV Data Segments--are housed, alongside the company's aiTV: Platform solution, in a newly formed aiTV division, whose customers include NBCUniversal and Hearst.