'Header Features'

Radio [itvt]: Opening Keynote at TVOT 2015

Check Out Television Podcasts at Blog Talk Radio with Tracy Swedlow on BlogTalkRadio

**(Note: the presentation begins after approximately 20 seconds.)

Announcing the Winners of the 12th Annual Awards for Leadership in Interactive and Multiplatform Television

 
[itvt] is pleased to announce the winners of the 12th Annual Awards for Leadership in Interactive and Multiplatform Television. The Awards were presented at TVOT 2015:
 
 
The winner of the Award for "Most Significant Impact" (recognizes the company or organization that has had the most significant impact on the industry as a whole over the past year) was:

JUST ONE MORE DAY TO BUY YOUR TICKETS TO TVOT 2015; plus LIVE STREAM OF KEYNOTES and ANNOUNCEMENT OF AWARDS FINALISTS

TVOT Preview - TubeMogul Master Class at TVOT 2015: Software Changes Everything...Again: Automating Television Buys with Programmatic TV Technology

[itvt] is pleased to announce the TVOT 2015 Master Class, "Software Changes Everything...Again: Automating Television Buys with Programmatic TV Technology."
 
The Master Class--led by Bruce Mello, VP of TV and Video Activation at TubeMogul--will take place at 12:40PM on Tuesday, June 23rd (during lunch); and again at 11:10AM on Wednesday, June 24th. It is one of four Master Classes at TVOT 2015 (the others will be presented by Adobe, EPAM and Experian).
 

TVOT Preview - Radio [itvt]: StoryTech's Brian Seth Hurst and Lori H. Schwartz on VR, Millennials and Plurals at TVOT 2015

Brian Seth Hurst and Lori H. Schwartz are co-founders of StoryTech, an agency dedicated to "informed collaboration between storytellers (including brands) and technology companies."

TVOT Preview - Experian Master Class at TVOT 2015: It's Time to Change the Channel: How Audience Data Hubs Will Drive TV to a New Frontier

[itvt] is please to announce the TVOT 2015 Master Class, "It's Time to Change the Channel: How Audience Data Hubs Will Drive TV to a New Frontier." 
 
The Master Class--led by Experian Marketing Services executives, Brienna Pinnow, Brad Danaher and Kevin Heindl--will take place at 12:40PM on Tuesday, June 23rd (during lunch); and again at 12:05PM on Wednesday, June 24th. It is one of four Master Classes at TVOT 2015 (the others will be presented by Adobe, EPAM and TubeMogul).
 
[itvt] Editor-in-Chief, Tracy Swedlow, recently interviewed Brienna Pinnow about the Master Class.

TVOT Preview - Adobe Master Class at TVOT 2015: Adobe, Pac-12 and Shaw: Research and Discussion

[itvt] is please to announce the TVOT 2015 Master Class, "Adobe, Pac-12 and Shaw: Research and Discussion." 
 
The Master Class--featuring executives from Adobe, Pac-12 Networks and Shaw Media--will take place at 12:40PM on Tuesday, June 23rd (during lunch); and again at 10:05AM on Wednesday, June 24th.

TVOT SF 2015 - EPAM Master Class at TVOT 2015: Beyond "Watch" Apps: Building a Better Audience with Adobe Products

[itvt] is please to announce the TVOT 2015 Master Class, "Beyond 'Watch' Apps: Building a Better Audience with Adobe Products." 
 
The Master Class--led by Martin Focazio, Senior Director of Strategy and Business Consulting at EPAM Systems--will take place at 11:40AM on Tuesday, June 23rd; and again at 9:10AM on Wednesday, June 24th.

The Consumer Front and Center: Introducing the New Insights Track for TVOT 2015

  • By Mike Bloxham, SVP National Television and Video, Frank N. Magid Associates
For the first time at TVOT, delegates will be able to attend a special full-day Insights Track as part of the main conference. Sessions are focused on consumer insights derived through research, live discussions with consumers themselves, and measurement challenges and opportunities in this new era of television.
 

Announcing the Agenda for TVOT Story Lab

  • Intensive 3-Hour Workshop on Monday, June 22nd, Is Free to TVOT 2015 Speakers and Attendees
TVOT Story Lab--a 3-hour workshop on multiplatform storytelling and storyworld development, created by Evette Vargas, CEO of Digital-Reign Productions, and Maya Zuckerman, founder of Transmedia SF--will take place 1:00-4:00PM, June 22nd (i.e. the day before TVOT 2015 kicks off) at the Golden Gate Club in the Presidio of San Francisco (135 Fisher Loop, San Francisco, CA.