Radio ITVT: Brendan Gahan, Founder of Influencer-Marketing Agency, Epic Signal

Brendan Gahan is founder of influencer-marketing agency, Epic Signal. In this recorded interview (45:46) with ITVT Editor-in-Chief, Tracy Swedlow, he discusses how the company finds influencers and builds long-term partnerships with them; how it manages campaigns across multiple platforms; how it determines engagement rates; how it seeks to ensure brand safety; how it is addressing new challenges presented by recent algorithm and advertising-policy changes by YouTube and Facebook; and much more.  

 

THE BIG PICTURE AT TVOT SF 2018

(Note: our next TV of Tomorrow Show event, TVOT SF 2018, takes place June 13th-14th in San Francisco. Purchase tickets at the special Early-Bird rate of $875, visit tvotshow.com.)
 

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