Podcasts

1 year 11 months ago
Drawing on insights gained from Ericsson's unique position at the convergence of telecommunications, the Internet and media, Senior Vice President Pete Thompson explores the current state of the pay-TV industry and the key technologies that are driving the transformation of TV and media in general. From technological and business innovations to ongoing cultural shifts, Thompson discusses the bets and changes that broadcasters, operators, content... Read more
2 years 6 days ago
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TVOT San Franciso June 23-24th http://www.thetvoftomorrowshow.com   Radio [itvt]: StoryTech's Brian Seth Hurst and Lori H. Schwartz on VR, Millennials and Plurals at TVOT 2015 Brian Seth Hurst and Lori H. Schwartz are co-founders of StoryTech, an agency dedicated to "informed collaboration between storytellers (including brands) and technology companies." At TVOT 2015 in San Francisco next week (purchase your tickets here!), Schwartz will be... Read more
2 years 6 days ago
Play Podcast
[itvt] is please to announce the TVOT 2015 Master Class, "It's Time to Change the Channel: How Audience Data Hubs Will Drive TV to a New Frontier." The Master Class--led by Experian Marketing Services executives, Brienna Pinnow, Brad Danaher and Kevin Heindl--will take place at 12:40PM on Tuesday, June 23rd (during lunch); and again at 12:05PM on Wednesday, June 24th. It is one of four Master Classes at TVOT 2015 (the others will be presented by... Read more
2 years 1 week ago
Play Podcast
EPAM Master Class at TVOT 2015: Beyond "Watch" Apps: Building a Better Audience with Adobe Products [itvt] is please to announce the TVOT 2015 Master Class, "Beyond 'Watch' Apps: Building a Better Audience with Adobe Products." The Master Class--led by Martin Focazio, Senior Director of Strategy and Business Consulting at EPAM Systems--will take place at 11:40AM on Tuesday, June 23rd; and again at 9:10AM on Wednesday, June 24th. It is one of... Read more
2 years 4 months ago
[itvt] is pleased to present an audio recording of the TVOT NYC 2014 session, "The Refashioning of Pay-TV's Technology and Content Infrastructure." The session was described in the show brochure as follows: "By most accounts, the past few months have been a rocky time for pay-TV: according to a recent report from Leichtman Research Group, for example, the 13 largest operators in the US (representing 95% of the market) lost 150,000 video... Read more
2 years 5 months ago
"Content over Distribution: Fluid Audiences and How to Reach Them" at TVOT NYC 2014 [itvt] is pleased to present an audio recording of the TVOT NYC 2014 session, "Content over Distribution: Fluid Audiences and How to Reach Them" The session was described in the show brochure as follows: "TV today is just video, and audiences don't care about the first screen or the second screen; they care about the Best Screen Available (BSA). What does this... Read more
2 years 5 months ago
PART 2 "Putting it All Together: The 360-Degree UX" at TVOT NYC 2014 [itvt] is pleased to present an audio recording of the TVOT NYC 2014 session, "Putting it All Together: The 360-Degree UX." The session was described in the show brochure as follows: "In a highly competitive television marketplace, the winners will be those who can achieve high marks in every dimension of the user experience. As businesses battle for supremacy, or seek to... Read more
2 years 5 months ago
"Putting it All Together: The 360-Degree UX" at TVOT NYC 2014 [itvt] is pleased to present an audio recording of the TVOT NYC 2014 session, "Putting it All Together: The 360-Degree UX." The session was described in the show brochure as follows: "In a highly competitive television marketplace, the winners will be those who can achieve high marks in every dimension of the user experience. As businesses battle for supremacy, or seek to disrupt the... Read more
2 years 5 months ago
"From Wholesaler to Retailer: Making Unbundling Work for Content Owners" at TVOT NYC 2014 [itvt] is pleased to present an audio recording of the TVOT NYC 2014 session, "From Wholesaler to Retailer: Making Unbundling Work for Content Owners." The session was described in the show brochure as follows: "In addition to providing a reliable income to content owners, MSO's (and virtual MSO's) take on a role of selling and servicing individual... Read more
2 years 5 months ago
PART 1: [itvt] is pleased to present an audio recording of the TVOT NYC 2014 session, "From Wholesaler to Retailer: Making Unbundling Work for Content Owners." The session was described in the show brochure as follows: "In addition to providing a reliable income to content owners, MSO's (and virtual MSO's) take on a role of selling and servicing individual customers--in effect a retail business model. One of the implications of the Great... Read more
2 years 5 months ago
PART 1 [itvt] is pleased to present an audio recording of the TVOT NYC 2014 session, "Reconceiving TV Measurement and Analytics: New Strategies and Techniques for Understanding the Audience." The session was described in the show brochure as follows: "This session will examine the many ways in which our ability to understand and generate data about the television audience is evolving. Among other things, panelists will explore how measurement... Read more
2 years 5 months ago
PART 2 [itvt] is pleased to present an audio recording of the TVOT NYC 2014 session, "Reconceiving TV Measurement and Analytics: New Strategies and Techniques for Understanding the Audience." The session was described in the show brochure as follows: "This session will examine the many ways in which our ability to understand and generate data about the television audience is evolving. Among other things, panelists will explore how measurement... Read more
2 years 5 months ago
DISH Network yesterday unveiled its long-awaited virtual-MSO service, which will be branded as Sling TV and priced at $20 per month with "no commitment, contract, credit check or hardware installation required." The OTT service is billed as offering live TV from ESPN, ESPN2, TNT, TBS, Food Network, HGTV, Travel Channel, Adult Swim, Cartoon Network, Disney Channel, ABC Family and CNN; a range of VOD programming; and "unique" content from YouTube... Read more
2 years 7 months ago
Based in California, Hilary Perchard, VP of business development at Sky, is in charge of that company's efforts to invest in and build partnerships with US start-ups. In this recorded interview with [itvt]'s Tracy Swedlow, he discusses some of Sky's recent investments in US high tech and other areas, explains the strategy behind those investments, describes the kinds of companies that Sky is looking to invest in, and more. (Note: Hilary Perchard... Read more
2 years 8 months ago
Earlier this month, measurement company Rentrak announced a deal with WPP that will see it purchasing Kantar Media's U.S. TV measurement business for $98 million in stock. Rentrak also announced that WPP-owned media-buying company, GroupM, will use its national and local TV data, and that WPP will purchase $56 million of Rentrak stock. In this recorded interview with [itvt] editor-in-chief, Tracy Swedlow, Rentrak corporate president, Cathy... Read more
2 years 8 months ago
Interview: AT&T AdWorks President, Mike Welch, on the Company's New Deals to Measure the Impact of Commercials on Purchasing Behavior AT&T AdWorks recently announced a partnership with comScore that will allow it to measure the effectiveness of its ad campaigns by anonymously linking data on subscribers' exposure to commercials on AT&T U-verse to online and in-store purchase behavior. The company also recently announced a deal with... Read more
2 years 8 months ago
Lingospot, a provider of automatic scene-level TV metatags and metacontent, last week announced a partnership with "augmented TV" company, SeeSpace. The latter has developed an ACR-enabled device dubbed InAiR, which, when connected via HDMI between a TV and a set-top box, enhances programming with what the company describes as "a rich, dynamic and animated viewer experience using the main TV screen as well as the space between the screen and the... Read more
2 years 9 months ago
[itvt] is pleased to present video and audio recordings of the TVOT 2014 presentation by Ross Hoffman, Director of Brand Strategy at Twitter. The presentation was described in the show brochure as follows: "In this keynote presentation, Ross Hoffman, Director of Brand Strategy at Twitter, will cast light on the nexus between Twitter, TV and advertising, addressing such topics as: the different kinds of 'TV moments' on Twitter; the types of... Read more
2 years 9 months ago
POV, PBS's long-running showcase for independent non-fiction films, recently unveiled six new interactive documentary shorts that it bills as "allow[ing] audiences to engage...on a deeper level, using new technologies and new paradigms in storytelling" (note: more information on each of the documentaries can be found here). Four of the documentaries were created by alumni of POV Hackathon, POV's weekend laboratory series, which provides... Read more
2 years 9 months ago
Play Podcast
[itvt] is pleased to present a video recording of the TVOT 2014 session, "Live Sports: Justifying the Investment in Innovation." The session was described in the show brochure as follows: "This session will explore new technologies and platforms that are transforming live sports coverage into an interactive, social and multiplatform experience; and--at a time when sports broadcast rights are becoming increasingly expensive--will also attempt to... Read more

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