--ActiveVideo-Powered Services Slated to Roll Out Later this Summer
According to a report by Cable Digital News's Jeff Baumgartner Tuesday, New York-Area MSO, Cablevision, is in the process of installing an interactive TV platform from ActiveVideo Networks (formerly ICTV), a San Jose, Calif.-based company which offers technology that it bills as intelligently streaming both traditional and Web-based content to digital set-top boxes and Web-connected CE devices and as combining the personalized, dynamic socially connected experience of the Web with the quality, immediacy and remote-control navigation that end-users expect from television (note: the platform--which earlier this year ActiveVideo announced had also been deployed by Oceanic Time Warner Cable--carries out its heavy-duty processing at the headend, allowing it to work with low-resource legacy set-top boxes that have been equipped with a small-footprint software client).
According to multiple industry sources, Baumgartner wrote (note: neither Baumgartner nor [itvt] was able to get an official comment from either Cablevision or ActiveVideo), Cablevision--which is now the company's biggest customer--has determined that ActiveVideo's platform is capable of scaling to millions of set-top boxes, and is now preparing to roll it out system-wide, with a commercial launch expected to take place later this summer. Among other applications (note: ActiveVideo's content partners include interactive TV games provider, TAG Networks, and broadband video distribution service, Blip.tv), the platform is expected to power a next-generation EPG.
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