Brightcove Powering Online VOD Service for Fox Latin American Channels
--Hulu-Like Service Offers 800 Hours of Ad-Supported Full-Length Programming
Broadband video publishing solutions provider, Brightcove, announced today that its platform is powering a new online video-on-demand service from Fox Latin American Channels. The advertising-supported service--which is very similar in look-and-feel and functionality to Hulu, the broadband video service co-owned by Fox/News Corp., NBC Universal and Disney--offers around 800 hours of geo-restricted long-form Spanish- and Portuguese-language programming from Fox Latin America (from such channels and properties as 20th Century Fox, Fox, FX and National Geographic), as well as video clips, and is located on the latter's Mundo Fox portal (mundofox.com and mundofox.com.br). Since its June 16th launch, Brightcove says, the new VOD service has already generated 1.5 million uniques and 2.5 million page views. "We're proud to expand our online video offering to include premium and long-form content particularly as demand from consumers and advertisers grows throughout Latin America," Pablo Silva, VP of global online publishing at Fox International Channels, said in a prepared statement. "This is not about just publishing videos online. Our long-term goal is to become one of the most popular and profitable video destinations in our markets, propelled by our flagship TV properties and brands as well as platforms such as Brightcove."
According to Brightcove, its platform allows the new portal to support "up to" HD quality-video, and optimizes delivery for any end-user network condition. The Fox Latin American Channels deployment is the latest in a series of international wins for Brightcove, which so far this year has announced deals with high-profile companies in the UK (Five), Spain (La Vanguardia), Germany (Discovery Networks Germany, sevenload, SPOX) and Japan (Tokyo Broadcasting System, Sony Music Network, Asahi Breweries Group, Shueisha Publishing, Orange Page).