Strategy & Technology Appoints Ex-OpenTV Exec as Director of Sales for the Americas

--Herb Scannell Named President of BBC Worldwide America
--Frances Berwick Named President of Bravo Media

Strategy & Technology--a UK-based provider of interactive TV playout systems and middleware, which recently received the Queen's Award for Enterprise in recognition of the significant growth in international sales of its products that it has achieved over the past four years (see the article published on, April 21st)--said Wednesday that it has hired Vincenzo (Enzo) D'Anna as director of sales for the Americas.

D'Anna joins the company from interactive TV and advanced advertising technology provider, OpenTV, where he has worked since 2005. According to S&T, he was originally employed at that company in software engineering and was then promoted to senior account manager for North American sales. The company says that that role saw him managing three multi-million dollar accounts, including DISH Network, as well as being responsible for middleware sales across North America. Prior to his stint at OpenTV, S&T says, D'Anna was "involved in some of the first ITV content ever released in the US with EchoStar Technologies." "With the considerable success we're having in the US marketplace, D'Anna was a natural choice for us," S&T managing director, David Cutts, said in a prepared statement. "We needed a technical and commercial expert for our established product, TSBroadcaster, as well as someone who could see and run with the potential of the recently launched TSMonitor, as well as further establishing us in the EBIF marketplace." Added D'Anna: "S&T is at the forefront of the interactive push and I'm proud to be working alongside an incredible team to further the advancement. Following a strong performance at the Cable Show, I couldn't have joined at a better time and am looking forward to turning interest and demonstrations into sales."

In other personnel news:

  • BBC Worldwide has appointed Herb Scannell as president of BBC Worldwide America. Scannell was most recently chairman (prior to which, he was CEO) of broadband video programming service, Next New Networks, which he founded. He also served as president of Nickelodeon Networks and as vice chairman of MTV Networks.
  • Frances Berwick has been promoted from general manager to president of Bravo Media.


North America