SeaChange Launches "Watch & Buy" Tcommerce Solution for VOD Services

--Allows Operators to Use Existing VOD Infrastructure to Sell-Through DVD's and Other Merchandise

VOD and advanced advertising technology provider, SeaChange International, on Wednesday launched "Watch & Buy," a new tcommerce service that it says will allow operators to leverage their existing VOD infrastructure to sell-through DVD's and related merchandise to their subscribers. According to the company, the service--which it is demo'ing in its booth (1601) at the NCTA Cable Show in Los Angeles--can be deployed today by operators using the SeaChange VODlink applications platform.

Brightcove, FreeWheel Unveil Video Advertising Solution for iPad, Other HTML5-Compatible Devices

Broadband video platform provider, Brightcove, on Wednesday announced plans to go live by early June with an HTML5 video advertising solution for media companies. According to the company, the solution will build on Brightcove's native support for HTML5 video and will provide turnkey integration with the Monetization Rights Management (MRM) product of its partner, video monetization technology provider, FreeWheel. The solution is designed to enable Brightcove's customers to deliver ad-supported video to such HTML5-compatible devices as the Apple iPad, iPhone and iPod touch.

Time Warner, Verizon FiOS TV in "TV Everywhere" Partnership

--Univision to Offer Free, Live Online Streaming Coverage of All 64 FIFA World Cup Matches

Time Warner and Verizon announced Wednesday that they are partnering on a TV Everywhere initiative that will make a range of Time Warner's cable programming available online to Verizon FiOS TV subscribers. (Note: the TV Everywhere distribution model--which was originally championed by Time Warner's chairman and CEO, Jeff Bewkes--seeks, via authentication technology, to make programming that pay-TV customers have already paid for through their cable, satellite or IPTV subscriptions available to those customers on multiple Web sites and platforms, and thus aims to head off the threat posed to pay-TV services by the increasing availability of over-the-top programming).

Ericsson Unveils OpenStream Catalog Gateway for VOD Content Discovery

--Open Interface Works with Third-Party Recommendation Engines

Ericsson on Wednesday launched its OpenStream Catalog Gateway, a content discovery solution that the company claims will help operators better promote the content in their VOD libraries and differentiate their TV offerings.

ClipSync Powers Online Social TV Event for Epix

Epix, a subscription-based multiplatform (linear, VOD, online) premium programming service which is a joint venture between Viacom, its Paramount Pictures arm, MGM and Lionsgate, on Wednesday announced plans to hold an online social TV event around a film of the Black Eyed Peas' sold-out concert tour, "The END World Tour 2010," on its Web site.

Liberty Global Taps Samsung, Intel, NDS, Nagravision to Develop New Multimedia Home Gateway

--Buckeye CableSystem Taps BigBand Networks for IP Video Delivery

International cable operator, Liberty Global, on Wednesday announced plans to work with Samsung, Intel, NDS and Nagravision to build a new multimedia home gateway device for its digital TV customers. According to Liberty Global, the device will be an all-IP platform, capable of distributing video, voice and data throughout the home and to multiple video displays; and will sport a user interface that will "seamlessly" integrate video content, widgets, apps, and an advanced search and recommendation engine that the company promises "will forever change how our customers experience digital TV and IP-based content." The device is scheduled for deployment to Liberty Global's European cable customers in the first half of 2011.

ActiveVideo Networks to Outline "iVOD" Concept at NCTA Cable Show

--Will also Use Show to Demo Range of CloudTV-Based Interactive TV Apps and Services

Cloud-based interactive TV specialist, ActiveVideo Networks, said Tuesday that it will use this week's NCTA Cable Show to showcase what it calls "iVOD"--which it describes as "a new strategic approach for providing the cable industry with a next-generation experience that unifies content across multiple platforms and brings new levels of personalization, recommendation and social networking to traditional on-demand television."

Clearleap, FourthWall Demo Local Mini-Guide, Based on Unbound, Video-Centric EBIF Application

--Strategy & Technology Integrates TSMonitor with FourthWall's EBIF User Agent

FourthWall Media, the interactive TV technology company formerly known as BIAP, and Clearleap, a company that offers a technology platform for bringing Internet-sourced video content to television sets, contacted [itvt] Tuesday to let us know that they have developed a video-centric EBIF application that is designed to serve as a "mini-guide" for local news, sports and information. The companies are currently demo'ing a local sports version of the new app--which they say illustrates "how the television industry can leverage video in EBIF form"--in the CableNET Pavilion at the NCTA Cable Show in Los Angeles.

itaas in EBIF Deal with Charter Communications

itaas--an Atlanta-based company which provides a range of software development, integration and testing services for interactive TV (including ETV/EBIF, tru2way and IPTV solutions), and which earlier this week (see the article published on, May 11th) announced that it had ported the EBIF user agent of Comcast-subsidiary, TVWorks, to Cisco set-top boxes--today (Wednesday) announced that it has signed an agreement with Charter Communications that includes licensing, installation and support for the TVWorks ETV platform. According to the company, the agreement includes the EBIF user agent, the Pathway Communications Suite and the OCAP Services Library (OSL) components of the interactive platform.

OpenTV Launches Campaign Management Solution for VOD Advertising

--Vendors Team at Cable Show to Demo Dynamic Linear Ad Insertion, Interactive EBIF Ads
--SeaChange Launches Advertising System Evolution Program

Interactive TV and advanced advertising technology provider, OpenTV, on Tuesday unveiled a new campaign management solution designed specifically to serve the VOD advertising marketplace. Dubbed EclipsePlus/xG OnDemand and scheduled for beta release next month, the new solution--which OpenTV is demo'ing in its booth (1301) at the NCTA Cable Show in Los Angeles--is billed by the company as supporting the backoffice requirements to monetize dynamic VOD inventory such as short-form (pre-, mid- and post-rolls) and long-form (showcase) advertising.

Alticast Demo's Multiple ETV/EBIF and tru2way Interactive TV Apps at NCTA Cable Show

GEM-based interactive TV software specialist, Alticast, said Tuesday that it is showing a range of ETV/EBIF and tru2way solutions in its booth (329) at the NCTA Cable Show in Los Angeles this week. According to the company, its Cable Show exhibit, which it has branded with the theme "Your World Runs on Alticast," features:

Zodiac Unveils PowerUP Advanced Messaging Solution (AMS)

--Server-Based Offering Provides Two-Way Connectivity between STB's and Mobile Internet Devices

In its booth (ES-7) in the CableNET exhibit at the NCTA Cable Show in Los Angeles, Tuesday, interactive TV software developer, Zodiac Interactive, unveiled its PowerUp Advanced Messaging Solution (AMS), which it bills as the world's first server-based offering to deliver multiscreen, bi-directional connectivity between set-top boxes and mobile Internet devices. The new offering complements Zodiac's PowerUp platform, which the company says is currently integrated into over 10 million set-top boxes.

RCDb Targets Cable via Partnerships with S&T, Alticast, Jinni, Panasonic, Gracenote, PayPal

Related Content Database (RCDb), a company that until recently described itself as "a leading provider of software and services for network-connected Blu-ray discs, players and other connected devices," made a slew of announcements at the NCTA Cable Show, Tuesday, that appear to signal its intent to penetrate the cable interactive TV space. It announced:

News Round-Up

--BigBand Integrates with Entone, Orca, Verimatrix, Western Mediabridge
--Boxee Selects Vindicia as its Payments Platform Provider
--BrightLine iTV Says 2009 Was its Second Consecutive Year of Record Growth
--Edgeware Integrates Web TV Servers with MediaMelon's MediaCloud SaaS Solution
--Firefly Video Launches Interactive Online Video Advertising Platform
--Kaltura Launches New Version of its Self-Hosted Online Video Platform
--KickApps, Adobe Release OSMF App Studio Drag-and-Drop Media Player Solution
--Motorola Launches tru2way-Compatible Multiroom HD DVR
--NDS Extends Interactive TV Professional Services and Integration Work Contract with Cox
--Panasonic Demoing 3D, tru2way, New RUI at Cable Show
--Reuters Launches Interactive On-Demand Video Platform, Reuters Insider
--TiVo in Research Partnership with Millward Brown
--Two Way Limited's TAB Active Interactive TV Wagering Service Expands

Due to the volume of news generated by the NCTA Cable Show in Los Angeles this week, [itvt] is covering a number of stories in this issue in round-up/summary form:

News Round-Up (I)

--Cablevision Rolls Out Multiple Interactive TV Channels Based on ActiveVideo's CloudTV Technology
--Accedo Broadband Offering Paid Games on Philips Net TV
--ADB Unveils Cable Show Line-Up
--Alticast, Rovi Team on NCTA Cable Show tru2way/IPTV Demo

The [itvt] editorial team is currently on the road, so we are covering today's stories in round-up/summary form. We apologize in advance for any inconvenience to our readers.

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