AT&T Launches Two More Interactive TV Apps on its U-verse TV Platform

--Apps are "Caller ID on TV" and "Offers On Demand"
--Company Has Launched 12 IPTV Apps This Year
AT&T on Tuesday announced the launch of two free interactive TV applications on its Microsoft Mediaroom powered IPTV platform, U-verse TV : Offers On Demand , an app that allows customers to redeem a coupon code on-screen for discounts on movie rentals; and Caller ID on TV . The launch of the new apps brings the number of free apps that have been rolled out on U-verse TV, since its initial launch, to 20--with 12...

Concurrent, FourthWall Media (BIAP) Team on End-to-End Advanced Advertising Solution

VOD and advanced advertising technology provider, Concurrent , and FourthWall Media , the interactive TV technology company formerly known as BIAP (note: for more on the company's rebranding, see the article published on, October 26th ), announced Tuesday that they have formed a partnership to deliver what they are billing as "the industry's first comprehensive, end-to-end advanced advertising solution for broadband operators."

According to the companies, the new solution--comprised of Concurrent's...

DTV Media Planning Company, Leap Media, Names Tim Hanlon, Barry S. Fischer to Advisory Board

--New Hires Round-Up: Move Networks, Sinclair Broadcast Group, BBC
Digital TV media planning and implementation services company, Leap Media Group , has named Tim Hanlon and Barry S. Fischer as the first members of its Board of Advisors. According to the company, the board will be comprised of "leaders from the sales and agency sides of television and interactive media," and will provide strategic advice and guidance on market opportunities.

Hanlon, a well-known figure in US interactive TV circles, who is...

Ooyala in Broadband Video Overlay Advertising Partnership with YuMe

Broadband video platform provider, Ooyala , and YuMe , which bills itself as "the first advertising technology company built from the ground up for broadband video," announced Monday that they are partnering in order to "help publishers monetize live online video streams" (note: the announcement follows Ooyala's announcement last week of advanced ad network integration, as well as adaptive bitrate delivery). According to the companies, Ooyala's Backlot dashboard now includes a simple process for publishers...

News Round-Up

--Bebo Freezes Commissioning of Original Web TV Programming
--BT Vision Gained Only 3,000 Net New Subs in Most Recent Quarter
--Banse: Comcast On Demand Online to Launch Before Chanukkah
--EchoStar Developing IPTV App Store
--Espial in IPTV Deal with Tele2 Netherlands, Four VOD Deals with US Telcos
--Motorola Said to Be Set to Purchase BitBand, Looking to Sell Set-Top Business
--MTV Networks to Use Sky's Green Button Interactive TV Advertising Service
--YouTube to Support 1080p HD Video
Here is a round-up of some other interactive TV-related stories we didn't have room for in this issue: Social networking company, Bebo, has frozen its commissioning of original Web programming, as part of across-the-board cutbacks by its corporate parent, AOL. Notable original Web programs that have been offered by the company over the years include "KateModern," "Sofia's Diary" and "The Gap Year." BT revealed last week that its Microsoft Mediaroom-powered hybrid DTT/IPTV service, BT Vision,...

OpenTV Reports Higher Q3 Revenues and Income, Signs New Deals with Bresnan, LatAm Operator

--Kudelski Extends Expiration Date of its Tender Offer for OpenTV Class A Shares
--Earnings Round-Up: Amino, Blinkx, Cablevision
Interactive TV and advanced advertising technology provider, OpenTV , has released its third-quarter financial results: Revenues totaled $31.8 million, compared to $26.9 million for the year-ago quarter (representing an increase of 18%). Royalties and licenses revenues, at $20.7 million, were up 25.5% from the year-ago quarter; and services and other revenues, at $11.1 million, were up 7%. Revenues from the company's Middleware Solutions segment totaled $28.9 million, compared to $23.9 million for the year-ago quarter;...

HITS AxIS Launches Commercially, Providing Interactive TV Apps for Small and Mid-Size Cable MSO's

--Apps Available at Launch Include FourthWall's Yellow Pages on TV, icueTV tCommerce Apps
Comcast Media Center (CMC) said Tuesday that its HITS AxIS service is now ready to support the commercial deployment of interactive TV services by cable operators. HITS AxIS--whose name stands for "Headend In The Sky Advanced Interactive Services," and which was developed in collaboration with Vidiom and TVWorks--is a centralized platform that operates on the NAS and DAC headend-management platforms and that is designed to facilitate the deployment and management of ETV/EBIF and OCAP/tru2way applications...

News Round-Up

--BIAP Changes its Name to FourthWall Media
--Canoe Ventures Looking to Staff Up
--Disney's Keychest Tech Would Enable New Content Ownership Model for Multiplatform World
--MySpace Launches vCommerce-Enabled Music Videos Hub
--NBA to Launch Interactive TV Show on
--NBA Also Considering Letting Fans Interact with One Another via Interactive TV Widgets
--Rogers to Launch TV Everywhere-Type Service Next Month, Cox in Wait-and-See Mode
--Yahoo! in Branded Programming Partnership with GroupM
Here is a round-up of some other interactive TV-related stories we didn't have room for in this issue: As [itvt] was going to press, we learned that Plano, Texas-based interactive TV software provider, BIAP (note: last year, the company--whose name is an acronym for Broadband Interactive Applications--secured a five-year license agreement for its ETV User Agent with Time Warner Cable--see [itvt] Issue 8.23 Part 2B), has changed its name to FourthWall Media . We plan...

Cablevision Signs Up High-Profile Brands for its New Optimum Select Interactive TV Advertising Service

--Unilever, Gillette, Century 21, Benjamin Moore Participate in Service's Launch
New York-area MSO, Cablevision , said Tuesday that its new interactive TV advertising service, Optimum Select ( see the article published on, September 16th ), is proving popular with advertisers--attracting such brands as Unilever, Gillette, Century 21 (the retailer, not the real estate company) and Benjamin Moore, which are using it to provide samples, coupons and gift cards to viewers who interact with their ads. "We're extremely pleased by the initial response from leading...

Comcast to Leave "TV Everywhere" Ad Placement Decisions to Programmers

At the VideoSchmooze event in New York City Tuesday evening, Comcast 's SVP of new media, Matt Strauss, said that the MSO will leave decisions about commercial placement in programming offered via On Demand Online, its implementation of the TV Everywhere distribution model, in the hands of programmers, according to a report by Todd Spangler in Multichannel News (note: the "TV Everywhere" model, which has long been championed by Time Warner and its chairman and...