Discovery Communications has launched an iPhone/iPod touch application for the cult Discovery Channel pop-science show, "Mythbusters" (note: the show, hosted by Jamie Hyneman and Adam Savage, conducts experiments to test the validity of popular myths and urban legends; it claims to have tested over 700 myths via 2,300 experiments that saw it, among other things, setting off 711 explosions and destroying 104 vehicles).
--IPTV Set-Top Deals for ADB and Amino
--ANT Showcases Live HbbTV Implementation, Managed Service Portal
--China Deals for Concurrent and Harmonic
--Justin.tv Launches iPhone App
--NCTA Cable Show "My World" Exhibit to Feature Interactive TV Apps, Social TV, 3D TV and More
--Nielsen: Online Video Used as DVR, Not as Replacement for TV
--Ooyala to Power Broadband Video for Rowdy.com
Here is a round-up of some of other recent interactive TV-related stories that we didn't have room for in this issue:
--Company Launches Versions for Android, Palm Pre and Pixi
DirecTV said Tuesday that its DirecTV DVR Scheduler app for iPhone/iPod touch has been downloaded by over a million users since launching last March. In 2009, the app, which is now also available on Android devices and on the Palm Pre and Pixi, was selected as one of forbes.com's Best Branded Mobile Apps, named Best Mobile Application by the Mobile Excellence Awards, and highlighted as one of Apple's Favorite Staff Picks, the satellite TV provider says.
--Will Offer Live Streaming of Next Week's State of the Union Speech
In a posting on its official blog, Tuesday evening, the White House announced the availability of a new, free White House App for the Apple iPhone/iPod touch. "One feature that stands out is live video streaming," the blog post stated. "Now anyone with this app can watch the president's public events at the White House, frequent Web chats with administration officials, and other events like key speeches and press briefings, in real time. In fact," the blog post continued, "the president's State of the Union speech next week is a great example.
--Singapore's StarHub Launches Interactive TV Movie Ticketing App on its OpenTV-Powered Platform
--DirecTV, ESPN Offering Interactive TV App for Australian Open
AT&T has launched an interactive application, called Film Awards Interactive, for the iPhone/iPod touch and for its Microsoft Mediaroom-powered IPTV platform, U-verse TV. According to AT&T, among other things, the free app lets consumers use their remote control or their iPhone/iPod touch screen to:
--Qik Upgrades Its Recently Launched Qik VideoCamera iPhone/iPod touch App
--Report: Netflix on iPhone Later this Year
--Verizon FiOS TV Launches Remote Scheduling App for Android
Turner Classic Movies (TCM) last week announced the launch of a new mobile phone application that will initially be available for iPhone/iPod touch, BlackBerry and Android handheld devices, and that the company says will subsequently support "dozens" of additional handhelds. "The TCM mobile device application is the ultimate mobile experience for classic film fans and is an important part of our strategy to solidify TCM's position as a lifestyle brand," Dennis Adamovich, TCM's SVP of brand and digital activation, said in a prepared statement.
--BT Vision Plans to Undercut Sky's Pricing of Premium Sports Programming
--CBS to Air Interactive Show Featuring Super Bowl Commercials
--DVPRemote v. 1.4 Released
--Google Seeks Patent for System that Would Enable Advertisers to Create Own Interactive Overlay Ads
--ITU Releases Three-Stage Roadmap for 3D TV, Sky Taps 3ality for its New 3D TV Service
--Kaltura Launches Video Extensions for Joomla
--Microsoft Said to Be in Talks to Offer ESPN on Xbox
--NBC Unveils Broadband Video Plans for Winter Olympics
--never.no to Showcase Enhancements to its Interactive TV Product Line at BVE 2010
Because the [itvt] editorial team is busy working on The TV of Tomorrow Show (March 3rd-4th in San Francisco) and on our new, post-TVOT EBIF Intensive event (March 5th in San Francisco), we are covering a number of stories in this issue in summary form:
Broadcast network, CBS, and action sports programmer, Fuel TV, both announced the availability of free, video-enabled iPhone/iPod touch applications in the Apple App Store Wednesday.
--Ad's Interactive Features Triggered by Tilting and Shaking the iPhone, as well as by Clicking
In a posting on its corporate blog, Wednesday, mobile advertising and analytics specialist, Medialets, announced that it has developed and launched an interactive video ad for "Contra," the latest album from the indie rock band, Vampire Weekend. The ad--which is designed both to raise awareness of the new album and to drive direct downloads from the iTunes Music Store--is currently running within the NPR News iPhone app.
CastUP, a subsidiary of interactive TV and conditional access technology provider, NDS, that specializes in IP streaming media products and CDN systems, on Tuesday announced the launch of an end-to-end video delivery solution for the Apple iPhone.
Sky News said Monday that its iPhone/iPod touch application has been downloaded over a million times since its launch last May. The UK satellite TV operator's news arm also announced Monday that it is launching a new mobile Internet service. (Note: Last week, Sky News also announced the launch of an interactive TV widget for the Yahoo! Widget Engine--see the article published on itvt.com, January 11th.)
--FLO TV, mophie Partner to Bring Live Mobile TV to iPhones
CBS's CBS News and CBS Mobile arms announced Wednesday the launch of the "CBS News Katie Couric" iPhone/iPod touch application in the Apple App store (note: Couric is the anchor of "CBS Evening News," and arguably CBS's most high-profile news personality).
Dreamer Demo'ing Thin-Client Solution for Delivering Interactive TV/VOD Services via Blu-ray Players
At the Consumer Electronics Show in Las Vegas this week (Booth 10045), Burbank, Calif.-based Blu-ray technology provider, Dreamer, plans to demo an Internet connectivity solution which it says transforms Blu-ray players (and other CE devices) into HD set-top boxes for delivering unlimited content and interactive services to the TV.
--Says It Will Announce Several New Connected TV Partnerships at CES
Paris-based video-sharing site operator, Dailymotion, on Tuesday announced the launch of new interactive advertising formats that are designed for connected TV (OTT) and IPTV implementations of its service. The company says that the new formats--which come on the heels of its launch of an ad-supported iPhone/iPod touch application (see the article published on itvt.com, December 22nd)--expand its "ad-supported content strategy to all three screens."
Fort Lauderdale-based L5 Technology on Monday launched a solution--comprised of a hardware accessory and a free software application--that it bills as transforming any iPhone/iPod touch into a universal remote, capable of controlling TV sets, DVD players, DVR's, cable set-top boxes, audio equipment, and most other products that come with an infrared remote (including, the company points out, ceiling fans and air conditioners).