Interactive TV News Round-Up (VI): Netflix, AMC, On Demand Group, Cablevision Mexico, HIT

--Netflix Kills Qwikster
--Netflix in Multi-Year Licensing Deal with AMC Networks
--SeaChange's On Demand Group in VOD Deal with Mexico's Cablevision
--On Demand Group in Children's VOD Deal with HIT Entertainment

Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011, we are covering stories in this issue in round-up/summary format.

Mexican MSO, Megacable, in Deal to Use Macrovision's Passport Echo EPG

--Macrovision Extends Relationship with National Datacast

Macrovision, the company which last year acquired the US's dominant EPG developer, Gemstar-TV Guide, announced Tuesday an agreement with Mexican MSO, Megacable Comunicaciones (claims 1.5 million subscribers in 53 major cities, making it Mexico's largest MSO), that will see the latter using its Passport Echo cable EPG and its TV listings data in its Motorola systems. According to Macrovision, the deal will also give Megacable subscribers access to 1) its ShowRunner VOD application, which the company bills as a fully integrated on-demand feature that provides a more intuitive and simpler consumer experience for accessing VOD content, and 2) iSubscribe, an application that allows viewers to use their remotes to instantly order service packages.

Ligos Powers Interactive Multichannel Mosaics for Cablevision Mexico

Names John Dixon VP of Sales

SeaChange in Deals with HBO LAG, Cablevision Mexico, RCN, Camiant

VOD technology provider, SeaChange International, and digital video
specialist, Thomson, said last week that they have deployed an
advanced content delivery system for HBO Latin America Group.
system, which uses digital watermarking for enhanced security, is being
used by HBO LAG to make movies available on the VOD platforms of
a number of cable operators throughout Latin America. "As easily and
efficiently as we can disseminate our content, it is equally important
that we can ensure the content's integrity," Pierre Jaspar, SVP of
technology and operations at HBO LAG, said in a prepared statement.
"The combination of SeaChange's delivery solution and Thomson's
watermarking technology provides us with the most effective and
reliable means of achieving those goals."

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