Blogs

TV Modules, the way to bring your versatile Connected TV to market quickly

The internal electronic module can add Internet connectivity to an existing TV chassis quickly, while improving the user experience, ensuring hard content protection and providing a means for late differentiation to address a fragmented market. The Connected TV market is currently growing at a fast pace, based on two technology solutions: either a single-chip approach or a modular two-board approach. The single-chip approach suffers from three main weaknesses: low responsiveness, weak content protection and poor...

Content is King; Comcast Says So

One quick takeaway generated by Comcast’s massive bid to take control of NBC Universal stands out from the plethora of points that will keep talking heads, journalists and analysts busily occupied for the next year or so. Content is king and the king needs to be surrounded by all the accoutrements of power. Comcast, by owning the pipe over which the content will flow — in effect building the castle in which the king will...

Let’s Start a New Holiday Tradition

The holidays are all about tradition, starting with overeating on Thanksgiving and shopping ‘til dropping on Black Friday. Far be it from me to play Grinch and rain on the parade of hopeful retailers who count on ridiculously low prices coupled with ridiculously low inventories to draw mobs of consumers out into the dawn hours to scratch and claw — and in the case of that retired high school linebacker, crack-back tackle — to get...

Reader ITV: A Story Before Bed

AStoryBeforeBed.com (see a recent news story above) is an incredible find. The concept is simple: purchase a book for $6.99 and then read it via your Web cam as the pages turn. You can annotate the book, too! Beautifully designed, the final file is saved on the site and then you can send it to your loved ones to view. I heard about it because a friend of mine Oliver Chin, who has a children's...

Bill Niemeyer, Strategist, Racing

I like to catch up with people in the industry from time to time and find out what they do in time not-obsessed with the trials and travails of the interactive TV industry. Here, we see Bill Niemeyer , ITV strategist and veteran numbers-cruncher, practicing his driving skills around the track. Bill driving a (rented) Spec Miata race car at Infineon Raceway in Sonoma during an October 2009 Audi Club high performance driving school. This...

The Guide: Everybody Talks About It and Nobody Does Anything… Yet

It’s been said that everybody talks about the weather and nobody does anything about it. That’s not exactly true. The weather, as you might have noticed, is the hottest topic on your nightly local news. Perhaps that’s because it’s the last unpredictable event in a world where there is no longer any history, just history being made. More likely it’s because the weather is the guaranteed spiffiest part of every newscast. There’s no assurance of...

Droid Interactive Digital Signage in Times Square

Verizon/Google Droid platform smartphone has a huge interactive digital signage piece in Times Square. You can also go on their Web page and see it streamed live here. Or, just watch the YouTube video from VerizonWireless TV about it. -- Tracy Swedlow, editor, [itvt]

[itvt] Reader Submission: Twitter Reality TV

Thanks to an [itvt] reader, Nadia Rodakowski, for sending the link to this new Twitter reality real-time show called "Who Is the Bald Guy!!" The YouTube blurb says " The show takes place live online and let's the viewers decide what happens." Looks like a mixture of reality and loosely scripted material. Reminds me of the old FX show called Todd TV, which I really miss. Here is the link to the main page on...

The End is Near; What a Shame

It’s just a shame that the Mayans, those ancient seers, say the world is going to end in 2012. With development lead time and all, that’s just about when the auto industry will be introducing the first connected car. Then again, maybe, like counting numbers, the Mayans just got tired of putting dates on calendars and 2012 is nothing more than the end of mind, not the end of time. If the world doesn’t end...

RCDb Licenses BD-Live Software to Netflix

SAN FRANCISCO– November 10 th , 2009, Related Content Database (RCDb) announced today that it has entered into a technology licensing and services agreement with Netflix, Inc. to jointly develop the instant streaming Blu-ray disc that enables Netflix members to instantly watch thousands of movies and TV episodes on their Sony PlayStation®3 computer entertainment system. The Netflix instant streaming disc for PS3 represents a major technical advancement for BD-Live and the Blu-ray format. The free...

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