360

Interactive TV News Round-Up (VI): Virgin Media, TiVo, Nestle, YouTube, Zazum

--Virgin Media Launches Android App for its TiVo-Powered Hybrid-TV Service
--Virgin Media Launches "Harry Potter" App on its TiVo-Powered Hybrid-TV Service
--Nestle's Wonka Brand Launches Interactive Video Channel on YouTube
--Start-Up Zazum Unveils Its Automatic Content Recognition-Based Tcommerce Platform
Because the [itvt] editorial team is on the road this week, we are covering stories in this edition of the newsletter in round-up format: UK cable operator, Virgin Media , has launched the Virgin Media TV Guide, a free Android app for its recently launched, TiVo-powered hybrid-TV service. The app allows customers to "browse the TV guide, see what's on over the next seven days and remotely set recordings from their mobile device," Virgin Media...

Drum-and-Bass Band, Pendulum, Releases 360-Degree Interactive Video

--Video Powered by Analysis Systems Research's MATIvision Technology
Australian/British drum-and-bass band, Pendulum , has released a music video that employs a Flash-based 360-degree interactive video technology, called MATIvision, from a Greek company called Analysis Systems Research (note: other companies in the 360-degree interactive video space include Immersive Media and yellowBird).

The video, which was produced by London's Metropolis Studio, allows viewers to change their viewpoint by clicking and dragging their cursor on it (i.e., it provides them with an experience...

Immersive Media Creating 360-Degree, Geo-Coded Interactive Videos of Haiti Earthquake Aftermath

--Videos Intended to Help Relief, Recovery and Rebuilding Efforts
Immersive Media , a company that has developed a patented technology, dubbed imLIVE, that enables viewer-controlled, 360-degree, live, full-motion, interactive video experiences (note: the experience of watching video powered by the technology is akin to watching a video version of Google Street View), announced last week that it is making available 360-degree, interactive, online video footage of the earthquake devastation in Haiti free of charge to relief agencies, government departments and news-gathering organizations involved in...

Immersive Media Powers 360-Degree Interactive Video for CBC/Radio Canada and MTV Networks

Immersive Media --a company which has developed a patented technology, dubbed IM LIVE, that enables viewer-controlled, 360-degree, live, full-motion, interactive video experiences (note: the experience of watching video powered by the technology is akin to watching a video version of Google Street View), and which recently announced a deployment of the technology with Canada's MuchMusic ( see the article published on itvt.com, November 9th )--last week announced deployments with CBC/Radio-Canada and with MTV Networks ...

MuchMusic Taps Immersive Media to Power Live, 360-Degree, Full-Motion, Interactive Video

Immersive Media , a Portland, Oregon-based company that has developed a patented technology, dubbed IM LIVE , that enables viewer-controlled, 360-degree, live, full-motion, interactive video experiences (note: the experience of watching video powered by the technology is akin to watching a video version of Google Street View), will today announce a deployment of the technology with Canada's MuchMusic , which plans to use it to stream live video from its MuchOnDemand studio to visitors to...

yellowBird Enables 360-Degree Interactive Video via Adobe Flash

A Dutch company called yellowBird has launched a system that brings to video the kind of 360-degree point-of-view-changing capability provided by Google Streetview. According to the company, the system uses a "Google Streetview-like" six-lens camera that creates an "all-encompassing...3D video" which can be played online on any computer equipped with Adobe Flash. The company says that its co-founder, Rafael Redczus, started working on the technology behind the new system almost a decade ago: "The viewer...