Banyan

Interactive TV News Round-Up (II): Online Video Upfronts, NICTA, Banyan, 7Echo, Facebook

--AOL, Digitas, Google/YouTube, Hulu, Microsoft, Yahoo! Launch Upfronts for Digital Content
--Australian Government Researchers Develop Social-TV/Programming-Recommendation Platform
--Banyan Productions, 7Echo Launch Interactive Reality Travel Show for Facebook
Because the [itvt] editorial team has been working on The TV of Tomorrow Show 2012 , we are covering stories in this issue in round-up/summary format. AOL, Google/YouTube, Hulu, Microsoft Advertising and Yahoo! have teamed with advertising agency, Digitas , to launch upfronts for online video and other forms of digital media. Dubbed the Digital Content NewFronts (DCNF), the upfronts aim "to shape a new and practical marketplace for connecting the wealth of native digital...