canoe ventures

Video: "The Agency Perspective": TVOT 2015 Fireside with Starcom MediaVest's Dan Bruinsma and Canoe's Chris Pizzurro

[itvt] is pleased to present a video recording of a TVOT 2015 fireside session featuring Dan Bruinsma , SVP, Director/Mobile COE Lead at Starcom MediaVest , and Chris Pizzurro, Head of Product, Sales and Marketing at Canoe . The session was described in the show brochure as follows:

Interview: Chris Pizzurro, Head of Product, Sales and Marketing at Canoe Ventures

Listen to internet radio with Tracy Swedlow on Blog Talk Radio Almost exactly a year ago, Canoe Ventures , the advanced-advertising consortium established by the US's six largest cable operators, announced that it was abandoning its efforts to launch a national interactive TV advertising platform, laid off most of its employees, and went into stealth mode as it focused its business on dynamic ad insertion for VOD. Earlier this month, the company ended a self-imposed...

Interactive TV Headlines Round-Up (I): ACTV8.me, Adap.tv, Amara.org, Amazon, AT&T, Bravo, BT, Canoe Ventures, MRC, Capablue, UKTV, Channel 4, CBS, Super Bowl, Coca-Cola, Comcast RDK, ST

Because the [itvt] editorial team has been busy working on The TV of Tomorrow Show 2013 (June 25th-26th in San Francisco), we are covering stories in this issue in headlines/round-up format: ACTV8.me Creates Second-Screen App for Virgin Group's Production Arm, Virgin Produced; "Virgin Produced Channel Catch" App Will Launch on Virgin America's In-Flight Entertainment System Adap.tv Launches "Certified Viewability" for Video Advertising; Feature Verifies Viewability of Video Ads in Real Time and Blocks Impressions that...

Interactive TV Headlines Round-Up (II): Brainient, Xbox Kinect, Cablevision, CBS, Canoe Ventures, FEARnet, CLVR, Comcast, thePlatform, Hemisphere Interactive, DirecTV

Because the [itvt] editorial team is busy working on our upcoming TV of Tomorrow Show event, TVOT NYC Intensive (December 10th in New York City-- early-bird pricing ends this Sunday! ), we are covering stories in this issue in headlines format: Brainient Launches Gesture-Controlled Interactive TV Commercial on Xbox Kinect Cablevision's Optimum Service Adds Primetime Shows from CBS to its Free VOD Line-Up FEARnet Using Canoe Software and Services to Offer Dynamic Ad Insertion on...

The iTV Doctor Is In! The Canoe Story, Chapter Two: The Salesman

Dear Readers: I have a friend who is a skydiver. And while I occasionally doubt her sanity for engaging in such a risky pursuit, she tells me that virtually all skydiving deaths are caused by a cascading series of bad decisions. In skydiving you can survive one bad decision: failing to check and properly calculate wind speeds and directions. You might even survive a second bad decision: going ahead with your fancy maneuvers, even though the wind had changed. Your third bad decision can kill you: believing you can hit the original landing zone, even as you drift into the power line.

The iTV Doctor Is In! The Canoe Story, Chapter One: The CEO

Dear Readers: When Canoe Ventures decided to close down their iTV operation and concentrate on dynamic ad insertion for VOD, they made a decision to throw iTV advertising development and deployment back into the hands of the individual operators and programmers. That was probably the only reasonable business decision for the Canoe partners, given the slow pace of adoption of single-screen iTV advertising by the marketplace.

Interactive TV News Round-Up (III): Canoe Ventures, Aereo, Discovery Channel

--Executives Downplay Impact of Canoe's Closure of its ITV Advertising Operations
--Chet Kanojia's Aereo Sued by Broadcasters and TV Stations
--Discovery Channel to Offer Extensive "Digital Experience" for "Frozen Planet"
Because the [itvt] editorial team has been working on The TV of Tomorrow Show 2012 , we are covering stories in this issue in round-up/summary format. Broadcasting & Cable's and Multichannel News's Advanced Advertising event took place in New York, Wednesday, just a week after Canoe Ventures announced that it was abandoning its efforts to implement a national interactive TV advertising platform. According to a report by Multichannel News's Tim Baysinger, the consensus of participants...

itaas Opens Engineering, Testing and Integration Facility in Chennai, India

--itaas President and CEO, Vibha Rustagi, Responds to Canoe Ventures' Termination of its ITV Operations

Interactive TV News Round-Up (II): CableLabs, Canoe Ventures, Comcast, TiVo, Connect TV, Freeview

--CableLabs CEO, Liao: Interactive TV Is "as Important and Relevant to the Cable Industry as Ever"
--Comcast, TiVo Launch Sign-Up Page for Comcast's New Service for Retail TiVo Premiere DVR's
--Connect TV Brings 45 Internet-Delivered Channels to Freeview
Because the [itvt] editorial team has been working on The TV of Tomorrow Show 2012 ( note: early-bird discount registration ends tonight! ), we are covering stories in this issue in round-up/summary format. CableLabs CEO, Paul Liao, has issued the following statement in reaction to last week's news that Canoe Ventures and its cable parents have decided to pull the plug on its efforts to implement a national interactive TV advertising platform: "Interactive television (ITV)...

Interactive TV News Round-Up (III): BBC, Big Frame, YouTube, Cable Interacts, Canoe Ventures

--BBC Releases Red-Button Programming Schedule through March 5th
--YouTube Talent Management Company, Big Frame, to Launch YouTube Channel, BAMMO
--Cable Interacts 2012 Scheduled for April 5th
--Industry Reactions to the Termination of Canoe's Efforts to Implement National ITV Platform
Because the [itvt] editorial team has been working on The TV of Tomorrow Show 2012 , we are covering stories in this issue in round-up/summary format. The BBC has released the schedule of programming and interactive content that will be available via the BBC Red Button service through March 3rd. Big Frame , a company that specializes in producing content and managing talent for YouTube (the company claims to have generated over 8.3 million uniques),...

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