Clikthrough

Interactive TV News Round-Up (II): Clikthrough, AOL, Cliffs Notes, Comcast, EBIF, Xcalibur

--Clikthrough Teams with AOL and Cliffs Notes to Make Shakespeare Interactive
--Comcast's Hess Urges CTAM in New York Attendees to Take Advantage of EBIF
--Comcast's Schwartz Discusses MSO's Connected-TV Plans, Ongoing Xcalibur Trial
Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011 , we are covering stories in this issue in round-up/summary format. San Francisco-based interactive video specialist, Clikthrough , contacted [itvt] earlier this week to let us know about a project it has just completed for AOL and Cliffs Notes Films that sees it powering interactive, animated Cliffs Notes-versions of six Shakespeare plays. "I am proud to announce that Clikthrough has just launched...

Interactive TV News Round-Up (I): Amazon.com, Fox, Clikthrough, Comcast Spotlight

--Amazon.com in Instant-Streaming Deal with Fox
--Clikthrough Powers Interactive Video for Bergdorf Goodman
--Comcast Spotlight Has Delivered 1,000+ ITV Ad Campaigns, Generating 2.7 Billion+ Impressions
Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011 , we are covering stories in this issue in round-up/summary format. We anticipate that it will take us a couple of days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us. Amazon.com...

Interactive TV News Round-Up (II): CBS Interactive, Clikthrough, Gucci, Hearst, DECE

--CBS Interactive's New "Star Trek" iPad App Proving Popular
--Clikthrough in Interactive Video Deals with Gucci, Hearst Publishing
--DECE Launches B2B Licensing Program for its UltraViolet Digital Rights Locker System
Because the [itvt] editorial team is on the road this week, we are covering stories in this edition of the newsletter in round-up format: CBS Interactive contacted [itvt] last week to let us know that its recently launched $4.99 "Star Trek PADD App " for iPad (see the article published on itvt.com, July 11th) is proving successful. Although "it's only been available for two days, in the US it's beamed up to the #1 Paid...

Video Tagging Startup wireWAX Gains Momentum

-- Former Last.FM COO Spencer Hyman Joins Board
London-based clickable video startup wireWAX continues to gain traction, recruiting former Last.fm COO Spencer Hyman as an investor, board member and strategic advisor. wireMAX has technology that allows anyone to add motion-tracking hotspots -- or tags -- to people and objects in video. After they are clicked, the tags can link to other videos, images, maps, and advertisements. Its technology could also be used for e-commerce. wireWAX said niche retailer Oki-ni released a video with...

Interactive TV News Roundup (Part 2)

-- Oxygen Teams with Facebook for Paris Hilton Series -- Clikthrough Powers Hugo Boss Campaign -- Brightcove Launches App Cloud -- CableLabs Tests EBIF Apps -- France's Normandie TV Tests HbbTV Standard -- Univision Launches Web Novela -- SeaChange Debuts Advanced Ad Platform
Oxygen built a Facebook application viewers can use during the premiere of its new series starring Paris Hilton. "The World According to Paris," set to debut June 1, will include a live video stream and chat function on Facebook. The Facebook application is an extension of OxygenLive , the network's two-screen experience. More

Clikthrough Powers Interactive Video for AOL, Kohl's

Interactive video specialist Clikthrough developed a campaign for AOL and Kohl's that features several unique elements, including the ability for Web surfers to buy the clothes worn by models in a fashion tips video with a click of mouse. Clikthrough's interactive video technology is powering a two-minute fashion tips segment on AOL's Styelist.com site about how to select the right clothes to "get longer-looking legs." The video is being distributed across AOL's network and 5Min.com...

Interactive TV News Round-Up (II): BBC iPlayer, Clikthrough, Coincident TV

--BBC Releases iPlayer Stats for February
--Clikthrough in Interactive Video Commerce Deal with Ann Taylor LOFT
--Coincident TV Powers Interactive Video Feature for Travelocity's IgoUgo.com
Because the [itvt] editorial team has been busy this week working on the TV of Tomorrow Show 2011 , we are covering recent news in round-up/summary form. Once again, we anticipate that it will take us a few days to catch up with all the news we plan to cover: so if your company has sent us a press release or briefed us on an announcement, and you don't see your news covered in this...

Interactive TV News Round-Up (III): Cisco, Clikthrough, Elle Magazine, Comcast, Samsung

--Report: Cisco Using Linux to Power New Explorer 8700-Series tru2way Set-Top Boxes
--Clikthrough Launches "Shops on Demand" Interactive Video Portal for Elle Magazine
--Comcast to Launch its App for Samsung's Connected-TV Platform "by Christmas"
Because the [itvt] editorial team has been busy this week working on the TV of Tomorrow Show 2011 , we are covering recent news in round-up/summary form. Once again, we anticipate that it will take us a few days to catch up with all the news we plan to cover: so if your company has sent us a press release or briefed us on an announcement, and you don't see your news covered in this...

Interactive TV News Round-Up (II): Bravo, Brightcove, CableLabs, CBS, Clicker, Clikthrough

Because the [itvt] editorial team has been on the road the past few weeks, we are covering recent news in round-up/summary form. Due to the volume of news we are covering in this issue, our summaries are somewhat more abbreviated than usual (note: extensive background information on most of the companies and technologies covered in this issue can be found by using itvt.com's search functionality). We apologize for any inconvenience to our readers: our regular...

Interactive TV News Round-Up (III): Capablue, Chad, Matt & Rob, Charter (Ascent), Cisco, Clearleap, CloverLeaf Digital, ConciseClick, Clikthrough, CNBC, Comcast

[itvt]'s daily news coverage went on hiatus October 18th in order to allow our editorial staff to work full time on TVOT NYC Intensive . This issue contains a round-up of some of the major interactive TV-related news stories that have broken since then. Due to the volume of news we are covering in this issue, our summaries of each item are somewhat more abbreviated than usual (note: extensive background information on most of the...

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