Connected TV

Interview: Founder and CEO, Somrat Niyogi, on Miso's New SideShows Offering

In this recorded episode of [itvt]'s talk radio show, " Radio [i]tvt ," Somrat Niyogi , founder and CEO of second-screen social-TV specialist, Miso , discusses his company's recently launched SideShows offering (which it bills as "interactive content experiences that play on your phone while you watch TV"--note: for more on SideShows, see the article published on itvt.com, December 14th), its partnerships with AT&T and DirecTV, and more.
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Splat Interactive to Host TVOT NYC Intensive Workshop Session, "Connected TV: Not as Smart as You Think It Is"

Announcing the Schedule of Sessions for TVOT NYC Intensive 2011

Announcing the Schedule of Sessions for TVOT NYC Intensive 2011
[itvt] is pleased to announce the schedule of sessions for the second annual TVOT NYC Intensive ( Monday, December 5th, at 730 Third Avenue in Midtown Manhattan ). A PDF version can be downloaded here . TVOT NYC Intensive packs all the excitement of our flagship TV of Tomorrow Show into a highly focused, dialog-driven, one-day event. In addition to compelling and timely...

Interview: Jeff Siegel, Rovi's SVP of Global Media Sales, on the Company's Connected-TV Advertising Efforts

In this recorded episode of [itvt]'s talk radio show, " Radio [i]tvt ," Jeff Siegel , SVP of global media sales at Rovi , discusses the company's connected-TV advertising network, which delivers ads to such platforms as Samsung, Sony and Toshiba. Among other things, he explains how viewers are interacting with the ads on the network, describes the kinds of data these interactions are generating, and provides information on other recent and forthcoming developments in...

INdustry: How Apple's Smart Genius TV Could Win Big

Is it a rumor? Or is it now a foregone conclusion? Seems the bandwagon has started to roll on Apple 's entry into the Smart TV market. The question is, what are they going to do? I guess we all expect Apple to enter the TV market with something very different, very competitive and very creative...a better Smart TV...a smarter Smart TV. Genius TV? So, how might a Genius TV be better than today's Smart...

LG Sells Ads on Connected TVs with YuMe

-- Toyota Motor Sales is Charter Advertiser
LG is looking to generate advertising revenue through its connected TV platform, striking a deal with digital video advertising provider YuMe to deliver ads to viewers that buy an LG connected TV or Blu-ray disc player. The companies said Wednesday that they signed Toyota Motor Sales USA as the charter advertiser for LG's ad network. LG and YuMe said they will kick off pilot ad campaigns in the United States with several advertisers in November,...

Interactive TV News Round-Up (II): Canoe Ventures, Comcast, Opera, Digital TV Labs

--Canoe Ventures Continues Hiring Spree, Outlines How New Hires Will Support its Strategy
--Comcast Casts Light on its Connected-TV Plans
--Opera Using Digital TV Labs' Ligada Test Tool to Facilitate HbbTV Browser Integration
Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011 , we are covering stories in this issue in round-up/summary format. Canoe Ventures has appointed David Kelly as VP of affiliate relations, reporting to CFO, Neil Schaffer. The company has also provided more information on its recent hires and promotions of industry veterans Chris Pizzurro, Jonathan Bokor and Sanjay Patel (see the article published on itvt.com, September 15th), explaining how they will...

Interactive TV News Round-Up (VII): Roku, HBO, Sling Media, TiVo

--Roku Launches $49.99 Streaming Player
--HBO's "TV Everywhere" Service, HBO Go, to Launch on Roku
--Sling Media Launches SlingPlayer for Android Tablets
--TiVo Announces Availability of its $500 Premiere Elite DVR
Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011 , we are covering stories in this issue in round-up/summary format. OTT TV specialist, Roku , has launched a $49.99 streaming player, called the Roku LT. "The Roku LT streams 720p high‐definition video and features built‐in wireless," the company states in its press materials. "It will be available from Roku.com, Amazon.com and in retail stores nationwide beginning in early November. The Roku...

Interactive TV News Round-Up (III): easeltv, Virgin Media, TiVo, Microsoft Xbox 360, Nielsen

--easeltv Tapped to Expand Apps Library for Virgin Media's TiVo-Powered Hybrid-TV Service
--Microsoft Significantly Expands its TV Offering for Xbox 360
--Nielsen/NM Incite Study Finds Correlation between Social Media "Buzz" and TV Ratings
Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011 , we are covering stories in this issue in round-up/summary format. Connected-TV apps developer, easeltv, says that it has extended its partnership with Virgin Media that sees it developing apps for the latter's TiVo-powered hybrid-TV service. "easeltv has already developed a core framework application which Virgin Media has adapted to create apps to promote the launch of the latest 'Harry Potter' movie,...

Interactive TV News Round-Up (I): Adobe, LG, TiVo, AT&T, Starz, Avail-TVN, C&W

--LG, TiVo Using Adobe AIR to Bring Flash-Based Apps to Connected TV
--AT&T U-verse Customers Gain "TV Everywhere" Access to Starz/Encore Programming
--Avail-TVN Secures First Deployment of its AnyView Multiplatform Video Solution
Because the [itvt] editorial team has been working on TVOT NYC Intensive 2011 , we are covering stories in this issue in round-up/summary format. We anticipate that it will take us a couple of days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us. Adobe...

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