Glastonbury

BBC's Interactive TV and Broadband Video Coverage of Glastonbury Festival Sets Records

The BBC said Wednesday that record numbers of people watched coverage of this year's Glastonbury Festival on-demand through its dedicated festival Web site and through its BBC Red Button interactive TV service. According to the corporation, the site--which offered highlights of around 60 acts playing on the festival's main stages--received 7.2 million video requests. Lady Gaga's performance proved the biggest draw, the BBC says, with 1.3 million requests, followed by Lily Allen's with 762,000 requests,...

BBC Trumpets Success of its Interactive Coverage of Radio 1's Big Weekend

--Unveils Plans for Interactive TV Coverage of Glastonbury Music Festival
The BBC said Wednesday that this year's " Radio 1's Big Weekend " event, an annual free music festival produced by the corporation's flagship rock and pop station, was "the most interactive to date," with record numbers accessing the corporation's coverage of the event via the Internet, mobile phones and the red button. According to the BBC, a major push was made this year to use multiplatform interactivity in order to make "the audience feel...