Gravitas Ventures

Interactive TV Headlines Round-Up (IV): PlayJam, Dish Network, Roku, TV of Tomorrow Show, Shaw, Gravitas Ventures, Simple.tv, Kickstarter, Swisscom, thePlatform, NBCUniversal

As most of you are probably aware, [itvt]'s daily news reporting has been on hiatus for the past few weeks, because our editorial team has been working on the TV of Tomorrow Show and then taking a post-event break. We plan to cover the news we have missed via a series of headline round-ups, and then to resume daily news production. We expect it will take us a couple of weeks to catch up with...

Gravitas Ventures in VOD Measurement Deal with Rentrak

Multiscreen media measurement and research company, Rentrak , said Monday that it has signed an agreement to provide VOD content aggregator, Gravitas Ventures (note: the latter--whose content line-up includes feature films, documentaries, animation, alternative sports, wrestling, mixed martial arts, and comedy and concert programming--says that it will distribute over 350 titles this year), with advanced measurement services through its OnDemand Essentials tracking and measurement service. According to the company, OnDemand Essentials will enable Gravitas Ventures...

Cox Upgrades its VOD Service's On-Screen Interface

--Gravitas Secures New VOD Distribution Deals, ZillionTV in VOD Deal with MLB.com
The US's third-largest cable MSO, Cox Communications , announced Wednesday that it has upgraded the on-screen interface of its VOD service, Cox On DEMAND . According to the company, the new interface provides faster and simpler navigation and is available immediately across its digital cable footprint. "Our goal with this upgrade is to provide customers with an even more attractive, fast and intuitive On DEMAND experience," Chris Pantoya, Cox's VP of marketing, said in a...

Rogers Cable in Multi-Year VOD Deal with Gravitas Ventures

VOD content distributor, Gravitas Ventures , said Monday that it has signed a multi-year deal with Canada's largest cable operator, Rogers Cable . According to Gravitas, Rogers is the 30th operator that it has licensed content to over the past year. According to the terms of the new deal, Gravitas will license to Rogers 20 hours of new content each month via its Gravitas Movies and Gravitas Events programming packages. Gravitas Movies is billed as...