Ladbrokes

Interactive TV News Round-Up (V): Rovi, BT, Red Bull, Honda, Ladbrokes, Mini, Decipher, Pace

--BT, Red Bull TV, Honda, Ladbrokes Join Rovi's Smart TV Advertising Program
--Rovi Launches Smart TV Advertising Program in Germany, Releases UK Smart TV Ad Study Findings
--Rovi, Pace Team to Develop Hybrid IP Solution for TV Service Providers
Because the [itvt] editorial team has a backlog of news to cover following TVOT NYC Intensive 2011 and our post-event vacation, we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue,...