MediaTech Strategies

New Edition of Michael Collette's INdustry Column Asks How Interactivity Might Improve "Advertising Math"

"Content-Aware Televisions and the Emergence of Hybrid ITV" at The TV of Tomorrow Show 2011

[itvt] is pleased to present a video of "Content-Aware Televisions and the Emergence of Hybrid ITV," a panel session at The TV of Tomorrow Show 2011 (took place May 17th-18th in San Francisco). The panelists for the session were: Sam Chang , General Manager of Smart-TV Planning, Strategy and Key Partner Management, LG Electronics Michael Collette , Managing Director, MediaTech Strategies ( Moderator ) Dan Eakins , CEO, Zeitera Chris Falkner , VP of Advanced...

New Edition of Michael Collette's INdustry Column Features Interview with TVIS CEO, Zeev Neumeier

--Interview Centers on the Applications, Economics and Strategy for Content-Aware TV's
[itvt] is pleased to present the latest edition of INdustry , our new column by interactive TV industry veteran, Michael Collette, managing director of MediaTech Strategies.