Interactive TV News Round-Up (V): Rovi, BT, Red Bull, Honda, Ladbrokes, Mini, Decipher, Pace

--BT, Red Bull TV, Honda, Ladbrokes Join Rovi's Smart TV Advertising Program
--Rovi Launches Smart TV Advertising Program in Germany, Releases UK Smart TV Ad Study Findings
--Rovi, Pace Team to Develop Hybrid IP Solution for TV Service Providers
Because the [itvt] editorial team has a backlog of news to cover following TVOT NYC Intensive 2011 and our post-event vacation, we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue,...

Clikthrough-Powered Interactive Video Guide to London Promotes New Corinthia Hotel

--Clikthrough Produces Four Interactive Videos for Japanese Pop Star, mini
San Francisco-based interactive video specialist, Clikthrough , said Tuesday that it has partnered with UK brand consultancy, Nucleus , to develop an interactive video that is designed to promote Corinthia Hotels ' new luxury hotel in central London.

The video, entitled "5 Minutes in London," takes viewers on a tour of various landmarks/points of interest that are within walking distance of the new hotel: as the viewer moves their cursor over one of those...