mms

mms Powering SMS-Driven Interactive TV for Univision

Interactive mobile marketing company, mobile messaging solutions ( mms ), said Tuesday that it has been working with Univision Interactive Media , the digital division of Spanish-language broadcaster, Univision (which claims to be the largest Spanish-language media company in the US), to power a range of premium mobile-based interactive TV services--including voting, sweepstakes, polling and trivia--for such high-profile shows as "Sabado Gigante," "Despierta America," and "Escandalo TV." The company says that it will continue to...

SinglePoint Launches Mobile Ad Marketplace for SMS- and MMS-Based ITV

SinglePoint-SingleBrand.jpg
SinglePoint--a Bellevue, Washington-based company which specializes in mobile-based interactive and participation TV, and which earlier this year was chosen by NBC Universal to provide mobile interactive TV services across a broad range of its programming and channels (note: according to research conducted by Nielsen, the company processed 84% of interactive TV transactions initiated by mobile text message users on the top four US carriers in the second half of 2007)--has launched a service, dubbed the...

SinglePoint Launches Mobile Ad Marketplace for SMS- and MMS-Based ITV

SinglePoint--a Bellevue, Washington-based company which specializes in mobile-based interactive and participation TV, and which earlier this year was chosen by NBC Universal to provide mobile interactive TV services across a broad range of its programming and channels (note: according to research conducted by Nielsen, the company processed 84% of interactive TV transactions initiated by mobile text message users on the top four US carriers in the second half of 2007)--has launched a service, dubbed the...