Nike

Interactive TV Headlines Round-Up (V): TiVo, Tvinci, USA Network, Verizon, Samsung, Viggle, Washington Post, Nike, wireWAX, YouTube, zeebox

As most of you are probably aware, [itvt]'s daily news reporting was on hiatus for several weeks, because our editorial team was working on TVOT NYC Intensive 2012 and then taking a post-event break. In order to catch up with the news we missed during that period--as well as the huge volume of news generated earlier this month by CES 2013--we are covering stories in headlines/round-up format (note: we have marked older stories with the...

Interactive TV Headlines Round-Up (III): Motorola, NBCUniversal, Interlude, Unilever, NewsLook, NHK, Nike, Wieden+Kennedy, YouTube Annotations, OnLive, Google TV, LG, Ringz.TV

As most of you are probably aware, [itvt]'s daily news reporting was on hiatus for a few weeks, because our editorial team was working on the TV of Tomorrow Show and then taking a post-event break. We are covering the news we have missed via a series of headline round-ups, and will then resume daily news production. We expect it will take us a few more days to catch up with all recent developments, so...

Overlay.TV in Interactive Video Commerce Deployment with Online Retailer, Zappos.com

Overlay.TV --an Ottawa, Canada-based start-up which has developed technology that, among other things, allows users to add a layer of custom-designed, clickable content over broadband videos, and which recently announced ( see the article published on itvt.com, September 28th ) that it would focus its efforts on Overlay.TV for Retail, the interactive video commerce platform that it launched in June ( see the article published on itvt.com, June 16th )--announced last week that Zappos.com ,...

PGA Tour, Turner Sports Launch Free iPhone/iPod touch Application

--Nike-Sponsored App Provides Live Video Streaming, Video Highlights, Course Breakdowns and More
The PGA Tour and Turner Sports --which have been in a partnership to produce the PGAtour.com Web site since 2006--on Monday launched a free iPhone/iPod touch PGA Tour application. According to the partners, the new app will leverage PGAtour.com's live video streaming and live scoring capabilities to provide an "enhanced experience" to iPhone/iPod touch users for each of the four PGA Tour playoffs for the FedExCup tournaments, starting with The Barclays (August 27th-30th). Following the...