singlepoint

SinglePoint Launches Mobile Ad Marketplace for SMS- and MMS-Based ITV

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SinglePoint--a Bellevue, Washington-based company which specializes in mobile-based interactive and participation TV, and which earlier this year was chosen by NBC Universal to provide mobile interactive TV services across a broad range of its programming and channels (note: according to research conducted by Nielsen, the company processed 84% of interactive TV transactions initiated by mobile text message users on the top four US carriers in the second half of 2007)--has launched a service, dubbed the...

SinglePoint Launches Ad-Insertion Platform for Mobile-Based ITV

--Integrates New Platform with Three Mobile Ad Networks
--Builds Mobile Alerts Service for NBC's Olympics Coverage SinglePoint--a Bellevue, Washington-based company which specializes in mobile-based interactive and participation TV, and which was recently chosen by NBC Universal to provide mobile interactive TV services across a broad range of its programming and channels (according to research conducted by Nielsen, the company processed 84% of interactive TV transactions initiated by mobile text message users on the...

[itvt] Radio: Interactive Olympics Coverage


In this recorded episode of [itvt]'s talk radio show, "The TV of
Tomorrow Show with Tracy Swedlow," Dalen Harrison , CEO of
Ensequence ; Peter Low , president and COO of Ensequence; Bill
Niemeyer , chief of analysis and research at BlackArrow ; Gowri
Shankar , SVP of sales and business development at