social media

Norwegian Interactive TV Company,, Upgrades its Dynamic Content Scheduler

--Enhances its ADS and Community TV Products, Powers Interactivity at Us Weekly Event
Norwegian interactive TV software company, (note: for an example of an application powered by the company's technology, see the article published on, July 1st ), announced Tuesday that it has added new functionality to its Dynamic Content Scheduler (DCS), a Microsoft Windows-based GUI for configuring, deploying and scheduling interactive automated TV graphics. According to the company, DCS 2.0, as the new version of the technology is called, is available for Vizrt, Harris RTX,...

Integra5 Changes its Name to MediaFriends

--Says Change Reflects Emphasis on Extending Social Media and SMS across TV's, PC's and Mobiles
Integra5 , a Massachusetts-based company that specializes in technologies for converged services, said Monday that it is changing its name to MediaFriends , which is also the brand of a suite of social media applications that it launched last summer (note: for more on the MediaFriends application suite, see the article published on, September 29th 2008 ; as well as the audio interview with Integra5/MediaFriends president and CEO, Meredith Flynn-Ripley, located at )...

Azuki Systems Secures $6 Million in New Funding

--Company's Solutions Enable Interactive Mobile Video
Azuki Systems , a company which offers a mobile video and multimedia platform that incorporates interactive and social features, announced Tuesday that it has secured $6 million in additional equity financing. The additional funding was provided by original investors, Sigma Partners and Kepha Partners, as well as by a number of Azuki's own executives, the company said (it has now raised around $13 million). Azuki, which was founded in 2007, claims to be currently deploying...

iWidgets Launches Platform for Watching TV within Social Networks

--CBS Signs up as Social Syndication Platform's First Customer

ActiveVideo Networks Enhances its Platform

--Hires Ad-Industry Vet, Nisbet, to Lead New Arm Targeting Advertisers ActiveVideo Networks (formerly ICTV), a company which offers
technologies that bring interactive Web media to television and which
claims that those technologies are now powering such hybrid services
for over a million cable and IPTV viewers, has announced an enhanced
version of its ActiveVideo Distribution Network. According to the
company, the new version of its platform will simplify and accelerate
the availability of Web-based programming and advertising on the
television and enable consumers to experience such services as
user-generated content, social media, Web-based channels, games and