Super Bowl

Interactive TV Headlines Round-Up 1/25/16 (I): Super Bowl, ABC, aioTV, AJ+, Apple TV, BBC, Canvs, CBS, Conviva, Cox, The CW, Patrick Donoghue, Ericsson, FilmOn, Fox, true[X], "X-Files," FX, HBO

As most of you are probably aware, [itvt]'s daily news reporting was on hiatus for several weeks, because our editorial team was working on TVOT NYC 2015 and then taking a post-event break. In order to catch up with the news we missed during that period, we are covering stories in headlines/round-up format (note: we have marked older stories with the date they originally broke). We expect it will take us a few weeks to...

Interactive TV Headlines Round-Up (I): ACTV8.me, Adap.tv, Amara.org, Amazon, AT&T, Bravo, BT, Canoe Ventures, MRC, Capablue, UKTV, Channel 4, CBS, Super Bowl, Coca-Cola, Comcast RDK, ST

Because the [itvt] editorial team has been busy working on The TV of Tomorrow Show 2013 (June 25th-26th in San Francisco), we are covering stories in this issue in headlines/round-up format: ACTV8.me Creates Second-Screen App for Virgin Group's Production Arm, Virgin Produced; "Virgin Produced Channel Catch" App Will Launch on Virgin America's In-Flight Entertainment System Adap.tv Launches "Certified Viewability" for Video Advertising; Feature Verifies Viewability of Video Ads in Real Time and Blocks Impressions that...

Interactive TV Headlines Round-Up (V): TWC, DirecTV, Time Warner, TiVo, Super Bowl, TNT, Twitter, Bluefin Labs, Vevo, Disney, Google, STV, Videoplaza, WeVideo, wywy, YouView, TalkTalk, zeebox

Because the [itvt] editorial team has been busy working on The TV of Tomorrow Show 2013 (June 25th-26th in San Francisco) , we are covering stories in this issue in headlines/round-up format: Time Warner Cable SportsNet and Time Warner Cable Deportes Now Available to DirecTV Subscribers, as well as TWC Subs, on "TV Everywhere" Basis Time Warner Planning Significant Increase in Original Programming on TBS and TNT, due to Demand for its Content on Netflix...

Interactive TV Headlines Round-Up (I): Amazon, Lovefilm, Channel 4, BBC, YouTube, BlackBerry, CBS Sports, Super Bowl, Civolution, Mobovivo, DG, 2Cfilm, Service2Media, Scripps Networks, Clearleap

As most of you are probably aware, [itvt]'s daily news reporting was on hiatus for several weeks, because our editorial team was working on TVOT NYC Intensive 2012 and then taking a post-event break. In order to catch up with the news we missed during that period--as well as the huge volume of news generated earlier this month by CES 2013--we are covering stories in headlines/round-up format (note: we have marked older stories with the...

Interactive TV News Round-Up (III): Jivox, MC, NBC, Super Bowl, Roku, BBC iPlayer, HBO Go

--Jivox Offering Customizable Interactive Video Ads for Political Campaigns
--Music Choice (MC) Provides Statistics on Usage of its Interactive TV Channel, SWRV
--NBC Provides Usage Statistics for its Live Streaming of Super Bowl XLVI
--Roku Offering BBC iPlayer in UK
--Bewkes Calls on Pay-TV Operators to Offer HBO Go on Roku and Other Connected-TV Platforms
Because the [itvt] editorial team has been working on The TV of Tomorrow Show 2012 , we are covering stories in this issue in round-up/summary format. Cross-platform interactive video advertising specialist, Jivox , last week announced the release of customized interactive ads for political campaigns. "The Jivox Political Ad Kit enables candidates to embed video messages across multiple screens, including speeches and messages on specific issues, build audiences on social media channels and actively engage...

The iTV Doctor Is In!: Did the Super Bowl Just Reinvent Interactive Television?

Dear Readers :

Didja happen to catch the following image in the Best Buy ad during Sunday's Super Bowl?



The interactive television sands have just shifted under our feet, all because of the folks at Shazam. They enabled ads from the likes of Toyota, Cars.com, Pepsi, Best Buy and others to engage viewers in a true interactive television experience. During THE SUPER BOWL!...

Interactive TV News Round-Up (IV): Super Bowl, NBC Sports, Google+, Coca-Cola

--NBC Sports to Hold Interactive Google+ Hangout Discussion of Super Bowl Commercials
--Coca-Cola to Offer Second-Screen "Polar Bear" Experience to Complement its Super Bowl Ads
Due to the large volume of news generated by the recent 2012 International Consumer Electronics Show (CES) and other factors, we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several more days to process all the news from the show: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue,...

Interactive TV News Round-Up (II): Fanhattan, General Motors, Super Bowl, HBO

--Fanhattan Adds Personalized Entertainment News Feed to its Programming-Discovery Apps
--General Motors Launches "Chevy Game Time" Second-Screen Play-Along App for Super Bowl Telecast
--HBO to Premiere Episode 2 of "Luck" on its TV Everywhere Service
Due to the large volume of news generated by the recent 2012 International Consumer Electronics Show (CES), we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several more days to process all the news from the show: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with...

Interactive TV News Round-Up (V): Shazam, Super Bowl, Synacor, WOW!, Syncbak

--Shazam to Bring ACR-Powered Interactivity to Super Bowl Ad Campaigns
--Synacor Expands "TV Everywhere" Partnership with WOW!
--Syncbak Launches Mobile Apps for Internet TV
--Syncbak in Distribution Deals with KTSF, MHz Networks
Due to the large volume of news being generated by this week's 2012 International Consumer Electronics Show (CES), we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several days to process all the news from the show: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with...

USA Today Taps metaio to Enhance its Super Bowl Coverage with Augmented Reality Experiences

USA Today has tapped Munich-based augmented reality (AR) specialist, metaio , to enhance its Super Bowl coverage with two interactive AR experiences that allow readers to use their smartphone to experience enhanced 3D visuals and audio. According to the newspaper, today's (Friday, February 4th) edition will "include" a 360 degree tour of this year's Super Bowl venue, the Dallas Cowboys stadium, together with an introduction by stadium and Cowboys owner, Jerry Jones, and interior and...

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