YuMe

Interactive TV News Round-Up (VII): Viggle, YuMe, Nielsen

--Viggle Social-TV Loyalty-Program App Available in App Store; Launch Partners Revealed
--YuMe-Nielsen Study Shows Benefits of Combined TV/Online-Video Ad Campaigns
Due to the large volume of news generated by the recent 2012 International Consumer Electronics Show (CES), we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several more days to process all the news from the show: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with...

Samsung CES News Round-Up

--Launches AdHub Interactive Ad Platform for its Smart TV's, Partners with Rovi and YuMe
--Redesigns Smart Hub UI with "Smart Interactions" Voice- and Motion-Control, and Other New Features
--Reveals Plans to Future-Proof its Connected TV's via "Smart Evolution"
--Launches Camera System that Brings Connected-TV Functionality to Regular HDTV's
--Expects to Achieve 20 Million App-Downloads Milestone this Month
--Launches New Family-Focused Apps
--Partners with Rovio to Bring "Angry Birds" to its Connected TV's
--Partners with DirecTV to Enable "Boxless" Viewing
--Will Offer UltraViolet-Powered "Disc to Digital" Feature on its Blu-ray Players
--Demo's Pay-TV Apps from Comcast, TWC
Samsung generated a fair amount of news at CES. Here is a round-up: The company has launched Samsung AdHub , an interactive advertising platform for its Samsung Smart TV platform. "Through the newly announced AdHub service, brands can deliver 3D, video and interactive advertisements into the living room via Samsung's market-leading Smart TV's," it states in its press materials. "Samsung AdHub allows delivery of advertisements to the front page of Samsung's Smart TV interface, with...

Interactive TV News Roundup

-- Boxee Pitches ‘Live TV stick’ to Cable Cord Cutters -- Netflix Targets Consumers that Buy Nook and Kindle Fire Tablets -- Shaw Deploys Motorola DreamGallery Solution -- YuMe Raises $12 Million from Samsung Ventures, Translink Capital -- Buckeye Launches Rovi TotalGuide

LG Sells Ads on Connected TVs with YuMe

-- Toyota Motor Sales is Charter Advertiser
LG is looking to generate advertising revenue through its connected TV platform, striking a deal with digital video advertising provider YuMe to deliver ads to viewers that buy an LG connected TV or Blu-ray disc player. The companies said Wednesday that they signed Toyota Motor Sales USA as the charter advertiser for LG's ad network. LG and YuMe said they will kick off pilot ad campaigns in the United States with several advertisers in November,...

Interactive TV News Round-Up (VI): SeaChange, SocialGuide, YuMe

--SeaChange Demo's Dynamic Ad Delivery, Multiscreen Software at CableLabs Summer Conference
--SocialGuide Launches Social-TV Ratings System
--YuMe Co-Founder, Jayant Kadambi, Replaces Michael Mathieu as CEO
Because the [itvt] editorial team has been on the road the past few weeks, we are covering stories in this issue in round-up/summary format. We anticipate that it will take us several days to catch up with all the recent news: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue, please bear with us. SeaChange International contacted...

Interactive TV News Roundup

-- BigBand Goes Multiplatform at The Cable Show -- Ooyala Sells Ads with YuMe -- TV Genius Rolls Twitter Monitoring Service
Digital video networking specialist BigBand Networks said it will demonstrate several products focused on helping cable operators with multiplatform distribution next week at The Cable Show convention in Chicago. Its demos will include targeted advertising that can be delivered to multiple screens, enhanced TV capabilities and the delivery of linear TV and VOD programming to IP-connected devices. More Online video platform provider Ooyala said it is teaming up with video advertising company YuMe which to...

Interactive TV News Round-Up (VII): March Madness on Demand, YuMe, ZillionTV

--Content and Feature Line-Up Unveiled for this Year's March Madness on Demand --YuMe Hires Six Ex-Transpera Executives to Lead its Mobile Advertising Efforts --ZillionTV Files for Bankruptcy
Because the [itvt] editorial team has been busy this week working on the TV of Tomorrow Show 2011, we are covering recent news in round-up/summary form. We anticipate that it will take us a couple of days to catch up with all the news we plan to cover: so if your company has sent us a press release or briefed us on an announcement, and you don't yet see your news covered in this issue,...

Multiscreen Advertising Technology Provider, YuMe, Appoints Two Senior Executives

Broadband video advertising technology company, YuMe , on Tuesday announced the appointments of Bryan Everett as EVP of business development and Ed Haslam as SVP of marketing.

Interactive TV News Round-Up

--Bluefin Unveils Tech for Analyzing Real-Time Viewer Response to TV Shows and Ads via Social Media
--New EMEA Hire, Customer Wins for Brightcove
--BT Vision Adds 40,000 Subscribers in Q4
--Cable VOD Offerings Celebrate Black History Month
--Hulu in Content Deal with Viacom
--CEO Kilar Provides Information on Hulu's Growth and Financials
--Kaltura in Broadband Video Partnership with Siemens IT
--MTV Launches Micropayment-Based Online VOD Service
--Russia's IMAQLIQ Integrates Opera's Browser Technology into its IPTV Devices
--Suddenlink Rolls Out VOD in Cabot, Arkansas
--Time Warner's Bewkes Confirms Premium VOD Plans
--Verimatrix Secure's PMT's OViVO Personalized
Here is a round-up of some other interactive TV-related stories we didn't have room for in this issue. Bluefin Labs has unveiled technology which it says will "discover and analyze what people say via social media about the shows and ads they watch on television in real time. The technology, currently in pilot with several global brands, agencies and media companies, lets marketers see audience response to mass media, providing insight to develop measurably more...

News Round-Up

--Major Broadcasters Form Mobile TV Content Joint Venture
--History Channel Using Foursquare to Promote New Show
--Intel Demo's PVR Concept
--ON24 Launches "Social Webcasting" Platform
--Softel Working to Streamline Closed Caption Workflow on Avid Editing Systems
--Interactive Video Specialist, Veeple, Launches "VeepleTV"
--YuMe Announces Support for Microsoft Silverlight
Here is a round-up of some other recent interactive TV-related stories that we didn't have room for in this issue: 12 major US broadcasters-- Belo Corp., Cox Media Group, EW Scripps, Fox, Gannett Broadcasting, Hearst Television, ION Television, Media General, Meredith Corp., NBC, Post-Newsweek Stations and Raycom Media -- have announced plans to form a standalone joint venture to develop a new national mobile content service. According to the broadcasters, the service will use existing...

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