TVOTSF2016 - Focus on Turner Ignite

TVOTSF2016 - Focus on Turner Ignite

The TV of Tomorrow Show

Turner Ignite--an innovation unit within Turner's Ad Sales division that was launched in January of this year--will cast light on its work, and walk attendees through existing and emerging opportunities to evolve advertising effectiveness. Thanks to branded content, social amplification, television native advertising, limited-commercial formats, audience targeting and more, capabilities are bountiful and the consumer experience is more important than ever for ensuring ad impact. Participants include

Dan Riess, EVP of Content Partnerships/Co-Head of Turner Ignite, Turner Ad Sales

Michael Strober, EVP of Client Strategy and Advertising Innovation/Co-Head of Turner Ignite, Turner Ad Sales

Dan Aversano, SVP Of Ad Innovation and Programmatic Solutions, Turner Ad Sales

Otto Bell, VP/Group Creative Director and Founder, Courageous

Frank Kavilanz, VP of Ignite Social, Turner Ad Sales

Mike Bloxham, SVP of National Television and Video, Frank N. Magid Associates (Moderator)