Interactive TV Headlines Round-Up 3/3/15 (VII): Turner Sports, Twitter, Univision, Valve, Vessel, Videology, Viggle, Visible World, Comcast, Whalerock Industries, Xstream, YouTube

Introducing the YouTube Kids app

Because the [itvt] editorial team has been busy working on The TV of Tomorrow Show 2015 (June 23rd-24th in San Francisco--purchase your Early-Bird tickets here!), we are covering stories in this issue in headlines/round-up format:

Eventbrite - The TV of Tomorrow Show San Francisco 2015 - 9th Annual Event! 

  • NCAA and Turner Sports Launch NCAA March Madness YouTube Channel; Channel Offers Real-Time Highlights and Video Recaps, Live Press Conferences, Game Previews and Analysis, Daily News
  • New Zealand Broadcaster, TVNZ, Relaunches its Brightcove-Powered TVNZ OnDemand Service; Service Now Offers "New Premium On-Demand Programming, Enhanced Device Support and More Personalized Viewing Experiences"
  • Twitter Engagement with Oscars Down, while Facebook Engagement Up
  • Twitter Launches Embedded Video Widget
  • New Meerkat App Allows iOS Users to Stream Live Video to their Twitter Stream
  • UNIT9 Berlin Creates Interactive Video Site for Musician Skrillex's Song, "Doompy Poomp"; Site Allows Users to Create their own Mash-Up of the Song's Music Video
  • Univision Rolls Out an Array of Social-TV Offerings for "Premio Lo Nuestro" Telecast
  • Valve to Debut Steam VR Headset this Month
  • Ex-Hulu CEO Jason Kilar's New Company, Vessel, in Deal with Universal Music Group to "Premiere Select UMG Videos through Vessel for an Exclusive Time Period before Making the Content Available on Free, Ad-Supported Services": Vessel, which Launched in January, Offers Subscribers 72 Hours+ of Exclusive Access to New Short-Form Content for $2.99 per Month
  • Vice News Launches Live, Weekly, Half-Hour Talk Show, "On the Line," on YouTube; Viewers Featured in the Show via Skype; Following Broadcast, Edited Version Available On-Demand on Samsung's Milk Platform in 3-Day Exclusive
  • Video-Advertising Platform Provider, Videology, Names Ex-Microsoft Advertising Exec., Robin Kingerlee, to Newly Created Role of EMEA Media Director
  • Interactive-TV Marketing and Rewards Platform Company, Viggle, Says Engagement with its Platform during Oscars Telecast Was Up Significantly over Last Year
  • Viggle Partners with Beacon Platform Company, inMarket, to Deliver Location-Targeted Mobile Advertising Capabilities
  • Viggle Reports 43% Year-over-Year Revenue Growth, 116% Increase in Net Users (Now 7.9 Million)
  • Viggle Partners with RewardsPay to Enable Viggle Points to Be Used at Major Online Retail Sites; Deal Marks First Time Viggle Points Can Be Used Outside the Viggle App (January 29th)
  • Viggle Announces Multiple Play-Along Opportunities for Super Bowl (January 26th)
  • Viggle Allows Users to Redeem Viggle Points for eBooks and Audiobooks (January 15th)
  • Viggle Releases its First "Holiday Gift Guide," Featuring Line-Up of Items Redeemable with Viggle Points; Company Says "Number of Points Available for Checking into TV Programs on the Viggle App Has Doubled and Tripled in the Last Month" (December 10th)
  • Viggle in Strategic Marketing Partnership with HGTV (December 2nd)
  • Viggle Allows Users to Redeem Points for Movies and TV Shows from M-GO (November 19th)
  • Viggle Users to Earn Points for Watching Videos at HitFix (October 30th)
  • Viggle Secures $30 Million Investment via Securities Purchase Agreement with the Sillerman Investment Company, which Is Owned by Viggle CEO, Robert F.X. Sillerman (October 29th)
  • Viggle in Automatic Content Recognition (ACR) Deal with Gracenote (October 2nd)
  • WSJ: Comcast in Talks to Acquire Targeted and Programmatic TV-Advertising Technology Company, Visible World
  • Whalerock Industries Partnering with Celebrities to Launch "OTT Media Hubs through which Audiences Can Connect and Interact Directly with Artists, Brands and their Content"; Partners Include Kardashian Sisters, Howard Stern, Tyler the Creator
  • Rakuten-Owned OTT VOD Service,, Launches in Italy
  • Xstream Integrates TVbeats' Real-Time TV Analytics Solution into its OTT Platform; Combo Touted as "the Market's Most Flexible Internet TV Platform for Personalized and Targeted Content Delivery"
  • YouTube Launches "YouTube Kids" App for Android and iOS; Ad-Supported App Appears to Be Targeted at Preschoolers
  • YouTube Content Chief, Robert Kyncl, Promises More Support for Top Creators
  • Report: YouTube Generated $4 Billion in Revenues in 2014 (Compared to $3 Billion the Previous Year), but No Profit
  • Report: YouTube Having Difficulties Persuading Video Publishers and MCN's to Sign Up for its Planned Subscription Service, due to Issues with "Subscription Offerings Amendment"
North America