Interactive TV Headlines Round-Up 3/3/15 (IV): Machinima, Vimeo, Warner Bros., MLBAM, mirada, Edgeware, MTV, NBC Stations, NBC Sports, Net2TV, Netflix

Because the [itvt] editorial team has been busy working on The TV of Tomorrow Show 2015 (June 23rd-24th in San Francisco--purchase your Early-Bird tickets here!), we are covering stories in this issue in headlines/round-up format:

Eventbrite - The TV of Tomorrow Show San Francisco 2015 - 9th Annual Event! 

  • Gamer Culture-Focused YouTube MCN, Machinima, in Deal to Bring its Network of 30,000 Creators to Vimeo's Open Self-Distribution Platform, Vimeo On Demand; Deal Will Make "Select Original Programming from Machinima and Machinima Talent Network Creators...Eligible for Dedicated Funding from Vimeo in Exchange for Exclusive Distribution on Vimeo On Demand"; Deal also Designates Vimeo On Demand as "Machinima's Preferred Transactional VOD Platform," and Calls for Vimeo to Be Integrated into Machinima's "Console" Talent Management System
  • Vimeo Adds Chromecast Support, but Only on iOS
  • Machinima Closes $24 Million Funding Round, Led by Warner Bros. Entertainment; Company Says Monthly Viewership Is Up 70%+ and US Unique Viewers Have Tripled
  • Despite New Funding, Machinima Cuts its Staff by 14%
  • Machinima Rolls Out "All-New Brand Identity that Will Place a Renewed Focus on its Vast and Gifted Talent Network and Original Programming Capabilities" (November 10th)
  • WSJ: Major League Baseball Considering Spinning off its Streaming-Technology Business, MLB Advanced Media (MLBAM); MLBAM-Powered Services Include WWE Network, Sony's PlayStation Vue, HBO's Soon-to-Launch Standalone OTT Offering
  • Cablevision Monterrey Launches mirada's End-to-End "Iris" Platform; Platform Includes "Inspire" User Interface, Iris STB Software Client, Iris SDP Backend
  • Telefonica Peru Selects mirada's Iris Solution to Power Web-Based Streaming Service, Movistar Go (December 1st)
  • mirada Teams with Edgeware on End-to-End Multiscreen Solution for Pay-TV Operators; Partnership Sees Edgeware's Video Consolidation Platform (VCP) Integrated with Mirada's Iris Solution
  • Craig Moffett: 1.4 Million US Households Dropped Pay-TV Last Year
  • MTV Launches Mobile Apps, MTV Play (1,500 Hours of Video) and MTV Trax (Digital Music); Apps Offered to Mobile Operators as Part of Exclusive Brand Licensing Agreements
  • NBC-Owned Stations Launch "TV Everywhere" Service, Featuring Live Programming and VOD
  • NBC Sports Regional Networks (Branded as "Comcast SportsNet") Trumpets Success of its "TV Everywhere" Live-Streaming of NBA Games and Pre- and Post-Game Shows; Says Live Minutes Watched Up 122% since Launch
  • Net2TV's Portico OTT Service Launches on Amazon; Is Available for Android Devices in the Amazon App Store, and on Amazon Fire TV, Amazon Fire Stick, Fire Tablets and Fire Phone
  • Net2TV Teams with Popular Science to Cover CES (January 7th)
  • Net2TV's Portico Service to Launch on Arris's Arris Market Platform (December 11th)
  • Anheuser-Busch InBev, Samsung and Other Brands in Product-Placement Deals for Netflix's "House of Cards"
  • Netflix Hails FCC's Adoption of Strong Net Neutrality Rules
  • Report: 29% of Canadians Accessing Netflix through US IP Address
  • Netflix Teams with Judd Apatow to Produce New "Pee-Wee Herman" Movie, "Pee-Wee's Big Holiday"
  • Netflix Acquires "Jadotville," Starring "50 Shades of Grey" Star, Jamie Dornan
  • Netflix Adds 5 Original and Exclusive Children's TV Series: "Danger Mouse," "Inspector Gadget," "Some Assembly Required," "Bottersnikes & Gumbles," "SUPER 4"

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North America