Interactive TV Headlines Round-Up 10/6/15 (IV): Innovid, ITV, Jaunt, Layer3 TV, LG, Liberty Global, Machinima, Magid, Metrological, Minerva, Monterosa, NBCU, Netflix, Neulion, NFL, Nielsen

Because the [itvt] editorial team has been busy working on TVOT NYC 2015 (December 3rd at the SVA Theatre in New York City--purchase your Fall Discount tickets here!), we are covering stories in this issue in headlines/round-up format:

  • Interactive Advertising Specialist, Innovid, Publishes its "Q3 2015 State of Interactivity Report"
  • Innovid Names Scott Clark VP/Head of Brand Partnerships (August 3rd)
  • Innovid Names Beth-Ann Eason President (June 2nd)
  • UK Commercial Broadcaster, ITV, Announces Plans for New Online Video Hub, "ITV Hub," that Will Replace ITV Player and ITV.com; Will Offer both Live Streaming and VOD
  • Live-Action VR Company, Jaunt, Raises $65 Million in Series-C Funding Round, Led by Disney, Evolution Media Partners and China Media Capital
  • Dutch IPTV Service, KPN Interactieve TV, Rolls Out Multiple Apps, Including YouTube, Telegraaf, Autoweek, Dailymotion, AccuWeather, CNN and More
  • Report: Layer3 TV to Use Pace-Manufactured IP Set-Top Box
  • LG Adds DirecTV, iHeartRadio, Rdio as Content Partners for its webOS Smart-TV Platform
  • LG to Offer Amazon Titles in HDR on its webOS Platform
  • Liberty Global Demo's "Horizon Lite," a Version of its Next-Gen Video Platform for Older, Non-IP STB's
  • LookLive Raises 2 Million Euros in Series-A Funding Round Led by Liberty Global Ventures and Volta Ventures; Company's "Deep Machine Learning" Technology "Identifies Items in TV Shows and Celebrity Images, Creating Contextual Shopping Experiences for Consumers, Enhanced User Engagement and Advanced Advertising Opportunities"
  • LRG: 83% of US Households Subscribe to Pay-TV, Down from 87% in 2010, but Up from 81% in 2005
  • MCN Machinima in Deal to Provide Programming to Verizon's go90 Service
  • Machinima to Launch its own Production House, Machinima Studios
  • Machinima Reaches Settlement with FTC over Allegations YouTube Creators Were Improperly Paid to Endorse Microsoft Xbox One; FTC Declines to Take Action against Starcom MediaVest and Microsoft
  • Magid Study Finds Number of Consumers Who Say They're "Extremely Likely" to Cut the Cord Has Increased to 3.7% from 1.9% Five Years Ago
  • Magid Study Finds Sports Programming Is Most Effective Way to Prevent Cord-Cutting
  • MatrixStream Launches "MatrixCloud" OTT Network DVR
  • China's Skyworth Selects Metrological to Power App Store on its OTT and Hybrid-TV STB's
  • Liberty Global, Comcast to Use STB Browser Enhancements from Metrological to "Improve their Ability to Support Enhanced IP Browser-Based Services and Applications for STB's"; Metrological Will Contribute the Enhancements to the RDK Software Stack
  • Minerva Networks Unveils New ContentWise-Powered Content-Navigation, Personalization and Discovery Features for its Minerva 10 Delivery Platform
  • Telco Pay-TV Operator, Nex-Tech, Deploys Minerva OTT TV Solution (July 19th)
  • Minerva Powers TIM Brasil's New "Live TIM Blue Box" Platform (July 14th)
  • Minerva Integrates with Oregan Networks' STB Client for Legacy Pay-TV Service Transitions (April 29th)
  • Minerva Unveils "Turnkey" Solution for OTT Pay-TV Services; Solution "Combines Robust Management Tools, Third-Party Transcoder and Origin Server, and Innovative Client Apps for a Range of CE Devices" (April 13th)
  • Mobcrush, a Live-Streaming Platform for Mobile Games, Raises $11 Million in KPCB-Led Series-A Funding Round, Beta-Launches its Platform on iOS and Android
  • French Media-Industry Veterans Set to Launch "Molotov," Billed as "Netflix of Live TV"
  • BBC Worldwide Taps Monterosa to Produce Global Companion App for "Dancing with the Stars"
  • Monterosa's LViS Platform Powers Copa America App for Chile's Canal 13 (June 11th)
  • Monterosa's LViS Platform Powers Buzzfeed-Inspired Play-Along Game Show, "Tu Te Prends Pour Qui?," for France 4 (May 31st)
  • MTV VMA's Set Nielsen Twitter Record, Despite Ratings Decline
  • Vietnamese Cable Operator, VTVcab, Selects Nagra's anyCAST Content Protection, OpenTV 5 HTML5 Connectware, Gravity User Interface and MediaLive Multiscreen Solutions
  • Following Deal Last January with Netflix, Nagra Enables Netflix Service on Pay-TV Set-Top Boxes, "Using the Nagra anyCAST Connect Client and Nagra OpenTV 5 Connectware"
  • NBCUniversal Launches Hybrid Authenticated/Free Channel on Roku
  • NBC Greenlights Interactive TV Game Show, "QuizUp," Based on Eponymous App
  • NBCUniversal Names Ex-Shazam CMO, Patricia (Parra) Hadden, SVP of Marketing for Digital Enterprises
  • CEO Burke: NBCU Plans to Use Vox and BuzzFeed--in Each of Which It Recently Invested $200 Million--to Improve Distribution of its Online Video
  • NBCSports.com Redesign Gives Video More Prominence
  • Report: Connected-TV Programmer, Net2TV, Seeking Buyer for its Platform and Intellectual Property
  • Netflix Claims to Be Able to Tell at which Episode Viewers Become "Hooked" on a Series
  • Report: "Tepid" Demand for Netflix Originals in Japan
  • Netflix to Launch in South Korea, Singapore, Hong Kong and Taiwan in Early 2016
  • Spain's Vodafone, to Offer Netflix on its Pay-TV Platform
  • EuroLeague Basketball League Taps NeuLion to Power International OTT Service Featuring Live and On-Demand Content
  • Adobe to Integrate NeuLion's MainConceptHEVC SDK into Several of its Applications
  • NeuLion Licenses its DivX Consumer Electronics SDK to Broadcom to Power Live Streaming on Set-Top Boxes
  • NeuLion Launches Sixth Generation of the NeuLion Digital Platform; New Version Billed as Reducing Cost and Complexity of Deploying New OTT Video Services
  • China's CNTV Taps NeuLion to Power Live and On-Demand Streaming of US Open Tennis
  • NeuLion Signs New Multi-Year Agreement to Power OTT Video for UFC
  • NFL Launches $99-per-Year Streaming Service, "NFL Game Pass"; Service Offers Access to Regular-Season Games Immediately after their Linear-TV Broadcast, Ability to Listen to Games Live, Multiple Camera Angles, Supplemental Content and More
  • NFL Simplifies its Digital Product Line-Up
  • Nielsen Publishes Q2 2015 Total Audience Report
  • CBS's "All Access" Standalone OTT Service Becomes "First App and Browser Experience to Be Certified for Nielsen's Digital in TV Ratings Measurement"

Region: 
North America