Interactive TV Headlines Round-Up (V) 8/19/16: Verizon, Vevo, VideoAmp, Videology, AdMore, Virgin Media, VR (MIT, NextVR, Jaunt, Visionary VR, Samsung), Vubiquity, Watchup, Yahoo, Hulu, YouTube, Zype
August 18, 2016
As most of you are probably aware, [itvt]'s news round-ups were on hiatus for a couple of months, because our editorial team was working on TVOT SF 2016 and then taking a post-event break. We expect it will take us a few weeks to catch up with all recent developments (note: we have marked older stories with the date they originally broke), so if you have sent us a press release or briefed us about a piece of news, and don't yet see it covered here, please bear with us.
- Verizon Digital Media Services Teams with Airtel to Launch 4 New Points of Presence in India
- WSJ: Advertisers so far Disappointed in--but Media Partners Pleased with--Verizon's go90 Service
- Vevo in Music Video Distribution Deal with Warner Music Group
- VideoAmp Launches "Advanced Television" Ad Buying Platform for "Automating Using Data for the Purchase and Measurement of Video Campaigns Running across On-Demand and Linear-TV Channels"; FreeWheel, WideOrbit, SpotX, TubiTV to Supply Broadcast TV, Premium OTT, Digital Long Form and Live Stream, and STB VOD Inventory; Mediavest/Spark, Varick Media Management, Swirl Will Be Beta Agencies
- Programmatic Advertising Specialist, Varick Media Management, Integrates with VideoAmp's Video DSP for Cross-Screen Campaigns (July 26th)
- VideoAmp Names Michael Parkes Chief Revenue Officer (July 6th)
- VideoAmp Names Ex-Vizio Exec, Nick Chakalos, VP of Global TV and Data Partnerships (March 9th)
- Converged TV and Video Advertising Specialist, Videology, Announces "Significant Improvements" in its Ability to Use Predictive Video Targeting
- Videology Report on Canadian Video-Advertising Market Sees Advertisers Embracing Cross-Screen Campaigns
- Videology Report on US Video-Advertising Market Sees "Real Movement in the Use of Data and Technology for Advancing TV-Advertising Efficiencies"
- Videology Integrates with Clearcast to Offer Real-Time Ad-Clearance Solution
- Videology Report on UK Video-Advertising Market Finds that View Through Rate Is Priority for Advertisers and Agencies (July 19th)
- Videology Appoints Ex-Mediacom Exec, Jayesh Rajdev, to Lead Brand Solutions in UK (July 18th)
- Videology Publishes "Knowledge Lab" on Advanced Linear-TV Advertising (July 5th)
- Videology in Programmatic Partnership with AdMore (June 29th)
- Videology-Commissioned Study Explores "the True Emotional Impact of Video Advertising, beyond Standard Usage Statistics and Viewability Scores" (June 8th)
- Videology to Integrate Rogers Media's Linear-TV Inventory into its DETV Software to Enable "Programmatic Access and the Ability to Leverage Data for Advanced Targeting Capabilities" (June 8th)
- Videology to Power Cross-Platform Programmatic TV and Video Advertising for Bell Media (June 6th)
- Videology Says Its Platform Has Blocked 28 Billion+ Fraudulent Bot Requests since Integrating with White Ops in May of Last Year (May 17th)
- Videology Expands its Integration of Nielsen Data to Enable Users "to Transact across TV and Video with Single Audience View" (April 21st)
- Videology Partners with China's Xtrader to Launch Premium Video Ad Exchange Platform (April 5th)
- Videology Launches "Videology Labs" Industry-Education and Client-Collaboration Portal (March 17th)
- UK Cable Operator, Virgin Media, Offers Sneak Peak of its Next-Gen, TiVo-Powered STB, the Virgin V6; Will Support 4K and Multiple OTT Apps
- Virgin Media Rolls Out Major Update for its TiVo Platform; New Features Include "Series Link+," Billed as Allowing Customers to "Pull Together More of the TV They Love into One Place--from Live TV Channels, On-Demand, and Online Services Like Netflix and BBC iPlayer"
- MIT's Computer Science and Artificial Intelligence Laboratory Unveils "Interactive Dynamic Video" to Speed Up VR/AR Creation
- Start-Up Visionary VR Launches "Mindshow" Platform, Billed as "a World Where Anyone Can Be Their Own Movie Studio"
- Live VR Specialist, NextVR, Raises $80 Million; Plans Expansion in Asia, Other International Markets
- Viceland-Produced 360-Degree US Basketball Documentary Launches on Samsung Gear VR Platform
- "Cinematic VR" Company, Jaunt, Launches Jaunt Publishing, Billed as "a Program that Allows the Growing Community of Professional VR Creators to Publish their High-Quality VR Content Directly to the Jaunt VR App"
- Vubiquity Secures Exclusive Multi-Year Extension of its Wholesale Content-Supply Chain Contract with Sky
- Watchup Launches New Version of its Streaming News App
- Yahoo Launches "Yahoo View" Ad-Supported Social TV-Watching Site; Will Be "Preferred Partner of Hulu for Full-Length Television Shows and Movies"
- YouTube Space Opens in London
- YouTube Content Chief, Daniels, Pushes Back against TV's Multiplatform Measurement Efforts
- YouTube's Daniels: YouTube Red Subscriptions Exceeding Expectations, Company "All In On Original Content"
- Google Migrating Hangouts On Air from Google+ to YouTube Live
- Google Releases Data on How Hispanic Consumers Engage with YouTube
- Google Sends 15 YouTube Stars to Rio to Live-Stream Olympics
- Google Says It Has Now Extended Encryption via HTTPS to 97% of YouTube's Traffic
- Disney Launches YouTube Travel and Fashion Series, "Destination: Disney Style"
- YouTube Teams with BBC, NHK and Multiple Other Broadcasters to Offer Olympics Highlights Coverage
- UK comedian John Cleese Launches YouTube Channel
- YouTube Integrates its YouTube Kids App with its YouTube Red Subscription Service
- OTT Cloud Video Distribution Company, Zype, Raises $2 Million; Company Initially Raised $1.6 Million Last October; Claims Significant Revenue and Customer Growth
Videology: Jayesh Rajdev
Virgin UK - TiVo
Virgin UK - TiVo Update
Mindshow
WatchUp
Region:
North America