Korea's LG Powercom Deploys BigBand's vIP PASS

--BigBand Says It Has Shipped Half a Million Edge QAM's

Digital video networking specialist, BigBand Networks, said Tuesday that Korean telecommunications service provider, LG Powercom, has deployed its vIP PASS video IP platform to deliver IPTV services to PC's and IP set-top boxes over DOCSIS 3.0 cable modems without using a cable modem termination system (CMTS). LG Powercom, which claims to have the largest HFC network infrastructure in Korea with 60,000 kilometers and over 2.3 million subscribers, offers IPTV and high-speed data services via optical cable and its HFC infrastructure. According to BigBand, LG Powercom reviewed various alternatives before selecting vIP PASS, including deploying video IP across its existing CMTS's which carry voice and data. BigBand says it was chosen by the Korean company because vIP PASS provided a field-proven, platform-based IPTV solution for cost-effective, commercial deployment of video IP services and a path from broadcast to unicast service delivery. "BigBand's video IP solution met our critical time-to-market requirements and leveraged our nationwide HFC network in Korea," Inho Suh, LG Powercom's head of technology, said in a prepared statement. "The BigBand IPTV approach gives us the flexibility and scalability to meet customers' demands for more personalized video services with high quality."

According to BigBand, by deploying vIP PASS, LG Powercom is "positioned to be an early market leader in meeting the growing demand for quality video IP delivery to a broader range of consumer devices to generate additional revenue streams, provide more personalized content, and compete with popular online service providers." The company says that the solution capitalized on LG Powercom's existing network architecture to deliver video services via DOCSIS 3.0 modems without transiting a CMTS. It says that the solution was deployed within 90 days and includes its video control plane technology, modular universal edge QAM platforms and video management and performance software. "The LG Powercom win attests to our commitment to provide innovative technology solutions, enabled by our proven digital networking platforms, coupled with attractive economics," BigBand COO, David W. Heard, said in a prepared statement. "vIP PASS opens new market opportunities and diversifies our solution portfolio to enable efficient video IP delivery. vIP PASS supports our customers' needs to deliver quality video to more devices, tap new revenue opportunities, and be more competitive with a solution that could save them hundreds of millions of dollars in capital expenditures, while providing an evolution path to more personalized, unicast services."

BigBand also announced Tuesday that it has shipped half a million edge QAM's, which it says it believes is an industry first. According to the company, nearly 60 service providers around the world have selected its edge QAM platforms, including its current BEQ 6000, to enable efficient and reliable delivery of advanced data and video services. "We are excited to mark a major industry milestone with the deployment of half a million BigBand QAM's," John Holobinko, BigBand's VP of marketing, said in a prepared statement. "Our customers recognize that reliability and total cost of ownership are becoming paramount as the number of QAM's expands in response to demands for more video content. Space, power, reliability and performance are now key. TL9000-based data confirms that the yearly return rate of the BEQ6000 is half the industry average, which is a tremendous accomplishment. The half million milestone affirms our commitment to provide innovative platforms and solutions that are focused on delivering the greatest value to network operators through high reliability, operating efficiency, and performance."