Kyte Releases New Version of its Video Management Console

Kyte, a San Francisco-based company that offers a social-enabled broadband and mobile video platform for live and on-demand content (note: it bills its platform as "combin[ing] the real-time, interactive and community building capabilities of the social Web with professional-grade analytics and content management features, enabling businesses and organizations to engage online and mobile audiences and build community around their brand"), on Tuesday launched Kyte Console 2.0.

According to the company, Kyte Console 2.0 represents a "major upgrade" of its video management console (which was previously called Kyte Dashboard), and is a comprehensive, enterprise-grade content management and analytics solution that provides organizations with significantly improved flexibility and workflow capabilities for managing, publishing, moderating and measuring video content online and across mobile and social platforms. "Organizations have sought out Kyte to help deliver cutting-edge video initiatives that reach audiences wherever they are--online, on their mobile devices and within their real-time social activity streams," Kyte co-founder and CEO, Daniel Graf, said in a prepared statement. "The launch of Kyte Console 2.0 makes it easier than ever for our customers to manage and measure all their video assets, including on-demand, live, UGC and mobile video content."

According to Kyte, the launch of Kyte Console 2.0 is the latest in a series of upgrades it has made to its platform: other recent upgrades include the extension of its mobile application framework to the iPhone, BlackBerry, Android and Nokia platforms. The company says that major new features introduced by Kyte Console 2.0 include:

  • An improved user experience and workflow.
  • The ability to manually group shows into playlists or to automate the process by creating smart playlists based on custom criteria, such as newest or most popular shows.
  • The ability for users to configure their channels, including engagement capabilities, and to deliver them through a wide range of standard or custom online and mobile players.
  • The ability to assign functional user roles and enable editorial workflows, in order to streamline processes and allow team members to focus on their core tasks.
  • The ability to create audio shows with an accompanying slideshow.
  • The ability to schedule shows with start and end dates and times.

 

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