News Round-Up (VII)

--Mixed Signals' Sentry Now Supports Monitoring of EBIF-Based Interactive TV Apps
--Motorola to Unveil New Medios Multiscreen Service Management Software, New M3 VOD Servers
--Mozaik Launches Interactive Video App for Apple iPad
--NBA Digital Expands NBA Game Time to TV via Deals with Roku, Vizio
--NDS Secures Wins with Sky Deutschland, Kabel Deutschland, R, Hathway

The [itvt] editorial team is on the road this week, so we are covering most stories in round-up/summary form, and we anticipate that there will be some additional interruptions of our regular news publishing schedule beyond that. We apologize in advance for any inconvenience to our readers.

  • Digital content monitoring solutions specialist, Mixed Signals, has announced the addition of new capabilities to its Sentry product which it says will enable it to monitor interactive TV applications--including advanced advertising apps--based on the EBIF spec. "For EBIF-based applications to work properly, triggers must be embedded into program streams and when these triggers are activated (by viewers) the additional data must be delivered to set-top boxes," the company explains in its press materials. "Determining if all these steps are performed correctly across an entire channel line-up is not possible by simply measuring packet loss alone or using other first generation approaches for ensuring quality of experience (QoE). Sentry's advanced detection capabilities, coupled with its constant 24×7 operation and scalability to simultaneously monitor hundreds of programs, ads and EBIF widgets, make it the ideal solution for the performance monitoring of EBIF-based applications." According to Mixed Signals, Sentry also offers extensive reporting features. The company plans to demo Sentry's new EBIF monitoring capabilities in the CableNET pavilion at next week's NCTA Cable Show in Los Angeles.
  • Motorola plans to demo a new multiscreen service management software suite, dubbed Medios, at the NCTA Cable Show in Los Angeles next week, as well as four new VOD server platforms, dubbed the M3 Media Servers, Multichannel News's Todd Spangler reports. Motorola blogger, Mari Silbey, provides an extensive overview of Medios here and here.
  • Mozaik Multimedia has launched an iPad application for interactive streaming video, dubbed the inVDO app and billed by the company as "enabl[ing] viewers to enjoy their favorite movies and TV shows anywhere, and to interact with in-movie brands and products at any time." "With the iPad 3G proliferating into the marketplace, not just any content but interactive content could follow consumers freely wherever they are," Mozaik chairman and CEO, Bob Saffari, said in a prepared statement. "Once inVDO app is downloaded, consumers can view their interactive version of their favorite content, search for things of interest, share favorite moments over social networks, and shop for products they have seen in the video. All these activities are now possible on a mobile device that is ideal for viewing the content on the go."
  • NBA Digital (note: the latter brand designates the National Basketball Association's portfolio of digital assets, which it jointly manages with Turner Sports) has announced the expansion of NBA Game Time--a mobile application that provides scores, highlights and news--to television via new agreements with OTT specialist, Roku, and TV manufacturer, Vizio. "During the remainder of the 2010 NBA Playoffs, fans will have access to NBA Game Time through the Vizio Internet Apps platform and on all Roku digital video players," NBA Digital says in its press materials. "The new NBA Game Time application, featuring video highlights of every game, real-time access to game summaries, complete player statistics, access to news, and more, will be accessible on Vizio Internet Apps through the widget gallery and on Roku via the Roku Channel Store to fans for free."
  • Interactive TV middleware and conditional access technology provider, NDS, has announced that Sky Deutschland has selected its XTV DVR technology to power its 3D-ready Sky+ HD DVR service (note: the service is based on a set-top from Pace). Sky Deutschland also uses the company's MediaHighway middleware, its VideoGuard content protection technology and an NDS EPG. In addition, NDS has announced 1) that Kabel Deutschland has introduced CI+ modules based on VideoGuard; 2) that Spanish quad-play cable operator, R, has selected a range of broadband software solutions from its subsidiary, Jungo, in order to support its residential and home office customers; and 3) that Indian MSO, Hathway, has tapped it to provide a customized end-to-end solution that will include "the sourcing of digital STB's, integration of NDS Conditional Access System (CAS) and middleware, management of the deployment and ongoing maintenance and support."


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