Interactive TV News Round-Up (VII): Netflix, Neulion, Roku

--Netflix Now Supported on 22 Android Smartphones and Tablets
--Neulion Powering Broadband Video for Billie Jean King's World TeamTennis League
--Next Generation of Roku's OTT Set-Tops Features Support for Casual Gaming

Because the [itvt] editorial team is on the road this week, we are covering stories in this edition of the newsletter in round-up format:

  • In a posting on its corporate blog, Wednesday, Netflix announced that it has just added support for its service on "a large number" of Android devices. According to Netflix's Android Market page, its service is now supported on the following Android smartphones and tablets: Casio G'zOne Commando C771 with Android 2.2, HTC Droid Incredible, HTC Droid Incredible 2, HTC EVO, HTC EVO 3D, HTC G2, HTC Thunderbolt, Lenovo IdeaPad Tablet, LG Revolution, Motorola Atrix, Motorola Droid, Motorola Droid X, Motorola Droid X2, Motorola Droid 2, Motorola Droid 3, Samsung Droid Charge, Samsung Epic 4G, Samsung Galaxy S, Samsung Galaxy S 4G, Samsung Fascinate, Samsung Nexus S, Samsung Nexus S 4G.
  • Neulion, a provider of technologies for delivering live and on-demand video to connected devices, has been tapped by World TeamTennis (WTT), a coed professional tennis league co-founded by tennis legend, Billie Jean King, to power the global delivery of WTT tennis matches and related content via a new "interactive video center." "WTT fans can watch various matches live on the World TeamTennis Video Center, which can be accessed through," Neulion states in its press materials. "They can also view other WTT content, such as highlights, exclusive 'Off-the-Court' interviews with current and past tennis pros, interviews with Billie Jean King and WTT's Smash Hits charity event...The WTT Video Center features a branded interactive viewing experience complete with a large pop-out video screen, fan polling tool, and special content exclusives like: off-the-court action, spotlight series, live matches, archives, the Smash Hits charity event and much more. The service is currently available and free to fans." Said World TeamTennis CEO, Ilana Kloss: "With 66 matches and a season that runs for only three weeks, it's not possible to televise every match. We have fans all over the world that follow our players. By making our matches available on our site, and affiliate sites, we can give tennis fans everywhere unprecedented access to the players they love while reaching new fans who may not have been able to watch our matches in the past."
  • OTT TV specialist, Roku, has launched Roku 2, the next-generation of its line of streaming players. Available in three models--the Roku 2 HD, Roku 2 XD and Roku 2 XS--the new line is notable in that it supports casual games ("Angry Birds" is available at launch), in addition to streaming video. It also features a new design that Roku claims is more energy-efficient than before, using less than two watts of power. "New channels launching soon on Roku 2 include Facebook, AOL HD, and," Roku states in its press materials. "Additional games will be available shortly after launch, including 'Angry Birds Rio' and 'Angry Birds Seasons.' The Roku 2 platform offers nearly 300 channels of streaming entertainment including movies and TV shows from Netflix, Hulu Plus, Amazon Instant Video and Crackle; live and on-demand sports from NBA Game Time, NHL GameCenter Live and Ultimate Fighting Championship; music from Pandora, MOG, Rdio and TuneIn Radio; photos and videos from Flickr and Vimeo; plus news and entertainment from around the world. All three Roku 2 models feature built-in wireless, Bluetooth for connecting a game remote and a microSD slot to support additional game storage. The Roku 2 HD player supports up to 720p HD video while the Roku 2 XD player supports up to 1080p HD video. Roku 2 also adds several significant enhancements to its acclaimed Netflix experience, including support for English subtitles, Dolby Digital Plus 5.1 pass-through and up to 1080p HD video quality (on the XD and XS models). The Roku 2 XS player provides the ultimate casual gaming experience on the TV. Now, 'Angry Birds' fans who love to launch birds at jeering green pigs can enjoy the full version of the game for the first time on the TV, free of charge. The Roku 2 XS includes the new Roku Game Remote with motion control which has been optimized for bird-slinging action on the big screen. The Roku 2 XS also features an Ethernet port for a wired Internet connection and a USB port for playing music, videos, and photos off of any USB drive. The Roku 2 HD, the Roku 2 XD and the Roku 2 XS are expected to be available by the end of July for suggested retail prices of $59.99, $79.99 and $99.99 respectively. Retailers include,, Best Buy, Fry's Electronics and RadioShack. Since all Roku 2 players support casual games, customers will be able to purchase the game remote with motion control for use with the Roku 2 HD and Roku 2 XD players. The Roku Game Remote will be available in the coming weeks as part of a bundle that includes a 2GB microSD card for a suggested retail price of $29.99 at"
North America