Ex-Comcast SVP of User Experience and Product Design, Gerard Kunkel, Joins Microsoft

A Moment in Time: The Business Case for Single and Multi‐Screen Interactivity

--Will Serve as Media Strategy Advisor to Microsoft's Interactive Entertainment Business

Former Comcast SVP of user experience and product design, Gerard Kunkel, who left the MSO earlier this year (see the article published on itvt.com, January 28th), has joined Microsoft's Interactive Entertainment Business (IEB) as media strategy advisor.

Microsoft IEB is "the unit that is focused on TV experiences using Microsoft's hugely successful Xbox, Kinect, Xbox LIVE, Mediaroom and related cross-platform solutions," Kunkel explained in an email to [itvt]. "IEB is led by Don Mattrick who has created a great leadership team. They've delivered revolutionary new products such as Kinect. I'll be working closely with the IEB executive team, including Marc Whitten and Tom Gibbons, two corporate vice presidents leading product development and business development, as well as development teams worldwide." (Note: while Kunkel did not provide any information on the specific projects he will be working on at Microsoft IEB, the unit is rumored to be developing what has been described as a "Mediaroom IPTV/Xbox/Kinect mash-up," code-named "Orapa"--see the article published on itvt.com, March 11th.)

Prior to taking on his SVP role at Comcast, Kunkel was president of GuideWorks, an EPG joint-venture between Comcast and Gemstar-TV Guide; and prior to that, he was president of WorldGate Communications. A high-profile figure in interactive TV circles, Kunkel moderated a panel session entitled "A Moment in Time: The Business Case for Single- and Multi-Screen Interactivity," at the TV of Tomorrow Show in May. Video of the session is embedded on this page.

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