Interactive TV News Roundup

-- PlayJam to Integrate Philips’ uWand Gesture Control Technology

-- LoveFilm Scores Warner Bros. Licensing Deal

-- Roku to Expand to United Kingdom and Canada

-- Arris May Enable Voice Controls for Moxi Guide

-- Entone Names Morton Head of Market Development for Broadband TV

  • Connected TV game developer PlayJam said it is teaming up with Philips to integrate the company’s uWand gesture-based remote control technology into its games. uWand relies on a small camera that is embedded in remote controls that identifies beacons built into TVs and other devices that the viewer can control. PlayJam said it will integrate support for uWand technology, which could be used for its games service operating across all major smart TV platforms worldwide. The companies plan to demonstrate their product in January at the Consumer Electronics Show in Las Vegas. 
  • In a deal that could help it stave off competition from Netflix, UK-based streaming video service LoveFilm signed a multi-year licensing agreement with Warner Bros. The pact gives LoveFilm, which is owned by Amazon, exclusive rights to distribute Warner Bros. movies during the second pay TV window through its Watch Online service. LoveFilm said it will be able to offer Warner Bros. movies through its LoveFilm Player on PCs, in addition to the Sony PlayStation 3, Apple’s iPad, connected TVs and Blu-ray players, and the Microsoft Xbox 360. More
  • Roku said Thursday that it will begin selling its over-the-top video set-tops in the United Kingdom and Canada in 2012. The Saratoga, Calif-based company, which began streaming Netflix through its set-tops in 2008, now offers more than 350 Web video channels. Roku said it’ll team up with Synnex Canada to distribute its product in Canada. The company didn’t say how it will price the set-tops that it will sell internationally. More
  • With consumers showing more interest in using voice recognition technology with product’s such as Apple’s Siri personal assistant, Arris says it may enable voice controls for its Moxi interactive program guide. The move could allow cable subscribers to use mobile phones, tablets and other devices to navigate video content with voice commands. Fierce Cable has more
  • Entone Inc. said it hired former Prodea Systems and Comtrend Corp. executive Andrew Morton to lead market development for its broadband TV business. Morton also held senior positions previously at 3Com and Lexmark/IBM.
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