Interactive TV News Round-Up (IV): Rogers, Cisco, "Conan," ConnecTV

The Team Coco Tablet Sync App - CONAN on TBS

--Rogers Communications Selects Cisco Videoscape
--"Conan" Tablet App Offers ACR-Powered Second-Screen Experience
--ConnecTV Brings Second-Screen Interactive TV to Oscars, March Madness and More

Because the [itvt] editorial team has been working on The TV of Tomorrow Show 2012, we are covering stories in this issue in round-up/summary format.

  • Cisco announced Friday that Canadian MSO, Rogers Communications, has selected its Videoscape solution "to evolve its current TV platform with Web Services-based technologies to deliver new and improved television viewing experiences to complement the Rogers NextBox 2.0 Interactive Program Guide and Whole Home PVR...The Rogers NextBox 2.0, which includes a newly designed 'Interactive Program Guide,' is powered by Cisco Videoscape Voyager Vantage and the Cisco Explorer 8642 HD-DVR and 4642 HD set-top boxes," Cisco's press materials continue. "It marks the first time a cable service provider in North America has combined a complete Web Services technology with traditional cable video distribution. Cisco Videoscape Voyager Vantage is a foundational element of Cisco's Videoscape vision, providing a pragmatic migration path to IP for service providers. Videoscape is a comprehensive TV service delivery platform for service providers that combines the network, cloud and client devices to deliver new, high-quality video experiences over multiple IP-enabled platforms. The browser-based platform of the Cisco Videoscape Voyager Vantage uses World Wide Web Consortium (W3C) standards to enable a high degree of service provider customization and service differentiation with application development velocity. Cisco Videoscape Voyager Vantage also gives service providers the opportunity to: 1) Provide consumers with a flexible, customizable electronic program guide (EPG/IPG) while maintaining the branded service-provider experience across multiple access technologies. 2) Deliver service more quickly and reduce time-to-market for new services by taking advantage of widely available Web development technologies. 3) Deliver additional third-party widgets and applications."
  • TBS's late-night talk show, "Conan," has released an automatic content recognition (ACR)-powered app for the iPad and for Android tablets. In addition to alloTBSwing users to watch full episodes and video clips of the show, the app--a promotional video for which is embedded on this page--offers a "Sync" feature that provides users with a range of broadcast-synchronized interactive features and supplemental content, including social-TV functionality, trivia questions, and behind-the-scenes commentary and photos. It can be used with both live and time-shifted episodes of the show. The app is sponsored by AT&T.
  • ConnecTV, the social-TV company co-founded by interactive TV industry veteran Ian Aaron (note: the company recently announced an integration partnership with ACR technology provider, Civolution, and launched a second-screen app in the Apple App Store--see the articles published on itvt.com, January 10th and February 8th), offered various interactive enhancements for last night's Oscars telecast, and has also revealed plans to enhance a range of NCAA and NBA basketball games, and network TV shows. "From the Oscars to March Madness, we're here to connect you to all your friends, give you in-depth coverage of all the action on the screen, and enhance your television-watching experience," the company states on its blog. "The red carpet is rolling out on Sunday and we've tailored some custom content for you based on what we've measured to be the hottest Oscar topics. This tailored stuff doesn't just include fashion--even though we've definitely got some fashion tidbits coming your way--it also includes in-depth coverage of all the celebrities and movies that will be discussed on this day of days." More information on ConnecTV's plans for March Madness and upcoming NBA games and network programs, is available here.
Region: 
North America