Interactive TV Headlines Round-Up (III): Old Spice, OnLive, Opera, Dune HD, Samsung, SeaChange, Softel, Sunlight Foundation, thePlatform, ThinkAnalytics, Viaccess-Orca, yap.TV, YouTube

Old Spice Muscle Music

Because the [itvt] editorial team is busy working on our upcoming TV of Tomorrow Show event, TVOT NYC Intensive (December 10th in New York City), we are covering stories in this issue in round-up/headlines format:

  • Old Spice Launches Embeddable Interactive Video Ad
  • OnLive Founder, Steve Perlman, Steps down as CEO; Ex-Head of Online Operations, Charlie Jablonski, Named COO and Acting CEO; Lead Investor, Gary Lauder, Named Chairman
  • Opera to Power Web Experience on Dune HD's Set-Top Boxes and Hybrid Media Players
  • Walt Mossberg Reviews Samsung Smart TV
  • SeaChange Trumpets North American and European Wins for its Advanced Advertising Solutions
  • Softel's New Swift Subtitle Monitor Allows Real-Time Checking of 25+ Subtitled Video Streams Simultaneously
  • Sunlight Foundation's Ad Hawk App Uses Automatic Content Recognition (ACR) to Let Viewers Know Who Is Funding Political Ads on TV and Radio
  • Comcast-Owned Video-Publishing Company, thePlatform, Unveils Video-Commerce System
  • ThinkAnalytics Launches ThinkMovies and ThinkTV, Enhanced Metadata Libraries Integrated with its Recommendations Engine
  • Viaccess-Orca to Demo Two New Solutions at IBC: DEEP (Data Enrichment and Engagement Platform), a Second-Screen "Content-Engagement Platform," and P2P Tracker, an Anti-Piracy Service; DEEP Partners Include Audible Magic, Tversity
  • Social-TV Company, yap.TV, Names Former NBCU/Comcast VP, Todd Brown, Chief Revenue Officer and EVP of Business Development
  • YouTube Partners with Rightster and MP & Silva to Launch Soccer-Themed "Love Football" Channel
North America