Interactive TV Headlines Round-Up (VI): Vimeo, Volta, Facebook, Warner Bros., Netflix, Wieden+Kennedy, MJZ, Xstream, Videoplaza, YuMe, IPG Media Lab, zeebox, NBC

Because the [itvt] editorial team is busy working on our upcoming TV of Tomorrow Show event, TVOT NYC Intensive (December 10th in New York City), we are covering stories in this issue in headlines format:

  • Vimeo Launches "Vimeo Creator Services," to Enable Users to Monetize their Videos; First Tool Is a "Tip Jar"
  • Irish VOD Company, Volta, Launches Social Viewing App on Facebook
  • CFO Martin: Warner Bros. Television Producing Original Programming for Netflix, Other Subscription VOD Services
  • Wieden+Kennedy Amsterdam, MJZ Launch "Crack the Case," a "James Bond"-Themed, Multiplatform Interactive Ad Campaign for Heineken
  • Danish Video-Management Services Provider, Xstream, Launches North American Operations, Names Russell Foy VP of Sales for the Americas; Company's International Clients Include Telenor, Canal Digital, Altibox, Comoyo, Schibsted Media, Polaris Media and ProSatSieben1
  • Xstream Integrates Jyllands-Posten's Samsung Connected-TV App with Videoplaza's Karbon Platform, Enabling Monetization via Pre- and Post-Roll Video Ads; App Is Powered by Xstream's MediaMaker Platform
  • YuMe IPG Media Lab Release Results of Study of Ad Effectiveness across Connected TV, Linear TV, PC's and Smartphones
  • zeebox Social-TV Platform to Launch in US Next Week with Redesigned iPad App; Company Reported to Have Formed Partnership with NBC
North America